# Socially Aware Financial Services Tides is a Non-Profit Organization Creating Change By Social Business Editor | Published 2014-08-01 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/tides References: [facebook](https://www.facebook.com/TidesCommunity) & [tides.org](http://www.tides.org/) Based in the United States (they have offices in NYC and San Francisco) but having a global mission and outlook, Tides is a non-profit organization that offers socially aware financial and management services. "Tides actively promotes change toward a healthy society, one which is founded on principles of social justice, broadly shared economic opportunity, a robust democratic process, and sustainable environmental practices," they on their mission statement. "Tides believes healthy societies rely fundamentally on respect for human rights, the vitality of communities, and a celebration of diversity." Tides works on some of the biggest issues that faces the world in its entirety such as climate change, HIV/aids and income inequality. **Contact Information** Tides [website](http://www.tides.org/) Tides on [Facebook](https://www.facebook.com/TidesCommunity) Tides on [Twitter](https://twitter.com/TidesCommunity) Tides on [Flickr](https://www.flickr.com/photos/tidesmomentum) Tides on [YouTube](https://www.youtube.com/user/TidesCommunity) ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 41% | Activity: 84% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### Why This Trend Is Growing - **Socially Aware Financial Services:** Disruptive innovation opportunity: Explore the integration of social impact investing and traditional financial services to address global challenges and promote positive change. - **Climate Change Solutions:** Disruptive innovation opportunity: Develop innovative technologies and business models to combat climate change and promote sustainable environmental practices. - **Income Inequality Initiatives:** Disruptive innovation opportunity: Create new approaches and platforms to address income inequality and promote broadly shared economic opportunity. ### Industries Being Reshaped - **Finance:** Disruptive innovation opportunity: Look for ways to incorporate social impact and sustainability into financial services and investment strategies. - **Renewable Energy:** Disruptive innovation opportunity: Develop and improve renewable energy technologies to combat climate change and create a more sustainable future. - **Social Enterprise:** Disruptive innovation opportunity: Support and scale social enterprises that aim to address income inequality and contribute to positive social change. ## Related on Trend Hunter - [Hygiene-Focused Disaster Relief Initiatives](https://www.trendhunter.com/trends/tide-loads-of-hope.md) - [Philanthropic Investment Banks](https://www.trendhunter.com/trends/builders-vision.md) - [Connective Non-Profit Funding](https://www.trendhunter.com/trends/wingtap.md) - [Empowering Inclusivity-Focused Nonprofits](https://www.trendhunter.com/trends/international-nonprofit-organization.md) - [Fundraising Pride Art Installations](https://www.trendhunter.com/trends/tds-pride-gate.md) - [Air-Puffed Kelp Chips](https://www.trendhunter.com/trends/puffed-kelp-chips.md) - [Transformative Biotech Skincare](https://www.trendhunter.com/trends/gezeiten.md) - [Philanthropic Investment Initiatives](https://www.trendhunter.com/trends/philanthropy-initiative.md) - [Ocean-Themed Fundraisers](https://www.trendhunter.com/trends/teamseas.md)