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# Premium Sports Viewing Experiences
Rogers Center's Ticketmaster Lounge Provides Captivating Sights

By Amy Duong | Published 2019-01-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/ticketmaster-lounge
References: [mlb](https://www.mlb.com/bluejays/tickets/ticketmaster-lounge)

The new [Ticketmaster Lounge](https://www.trendhunter.com/trends/avion-rewards-1) is the latest [premium viewing experience](https://www.trendhunter.com/trends/telstra-touch-and-track) in the heart of Toronto located in the famed [Rogers Center](https://www.trendhunter.com/trends/official-pizza-of-rogers-stadium). It is set to launch on Opening Day 2019 and is placed conveniently behind the home plate right at the 300 level seats. This offers a premium sightline within the entire ballpark -- it features special experiences such as exclusive gate entrance, a social area, private washrooms, lounge area, a bar rail, luxury seats, and concierge services.

To ensure that members will not miss a second of ongoing games, there are also in-seat services. The lounge style seating area can accommodate four to eight members directly behind the home plate. There is also a dining area of up to 78 seats for guests to comfortably enjoy a premium menu before during, and after games.

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 17% | Activity: 12% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### Why This Trend Is Growing

- **Premium Viewing Experiences:** Disruptive innovation opportunity: Creating high-end viewing experiences in sports venues with exclusive amenities and services.
- **In-seat Services:** Disruptive innovation opportunity: Implementing convenient in-seat services for fans to enhance their sports viewing experience.
- **Premium Menu Options:** Disruptive innovation opportunity: Offering gourmet and customizable menu options for guests to enjoy during sporting events.

### Industries Being Reshaped

- **Sports Venue Industry:** Disruptive innovation opportunity: Incorporating premium lounges and exclusive amenities to attract discerning sports fans.
- **Food and Beverage Industry:** Disruptive innovation opportunity: Partnering with sports venues to provide high-quality dining experiences during sporting events.
- **Hospitality Industry:** Disruptive innovation opportunity: Collaborating with sports venues to offer concierge services and luxury seating for a premium viewing experience.

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