# Tropical Flavor Mashup Mints Tic Tac Tropical Adventure Includes Four Fruity Flavors By Michael Hemsworth | Published 2022-06-08 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/tic-tac-tropical-adventure References: [drugstorenews](https://drugstorenews.com/tic-tac-tropical-adventure-mashes-fruity-vibrant-flavors) & [tictac](https://www.tictac.com/us/)  The Tic Tac Tropical Adventure is a new addition to the brand's Adventure Line of candies for consumers to enjoy when looking for a deliciously refreshing taste experience. The candies come in four [tropically inspired flavors](https://www.trendhunter.com/trends/sour-patch-kids-fruits-tropical-mix) including Succulent Passionfruit, Juicy Pineapple, Mango and Sweet Banana, which are arriving in one-ounce single packs and 3.4-ounce bottle packs. The brand is launching the Take A Ride on a Tic Tac campaign to coincide with the release of the product. Vice President of Marketing of Tic Tac North America at [Ferrero USA](https://www.trendhunter.com/trends/tic-tac-citrus-adventure) Dan Cutchin spoke on the new Tic Tac Tropical Adventure saying, "Fans love our current [fruity offerings](https://www.trendhunter.com/trends/soft-on-the-inside), so we’re excited to give them more of what they enjoy while introducing new flavors with our Tropical Adventure innovation. Tropical Adventure is meant to act as a 'vacation in a box' and we hope this mashup of vibrant flavors gives consumers a taste of paradise anytime throughout their day.” ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 30% | Activity: 28% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Tropical Flavor Candy:** There is an opportunity for confectionery companies to create more tropical flavored candy products to meet the growing consumer demand for fruity and refreshing tastes. - **Adventurous Candy Line:** Creating adventurous candy lines with exotic and unusual flavors can be a disruptive innovation opportunity to stand out in the crowded confectionery market. - **Fruity Product Innovation:** Focusing on fruity product innovation can give candy makers an edge in the market as consumers increasingly seek out healthier, plant-based, and natural flavors. ### Industries Being Reshaped - **Confectionery:** The confectionery industry can benefit from the trend of tropical flavor candy by launching more innovative and exciting products to meet consumer needs. - **Food and Beverage:** The food and beverage industry can explore this trend of adventurous candy lines and create new products with unusual flavor combinations to entice consumers. - **Health and Wellness:** The health and wellness industry can seize the fruity product innovation trend by offering healthier candy options, such as low-sugar and plant-based tropical flavor candies to health-conscious consumers. ## Related on Trend Hunter - [Tiny Triple-Citrus Candies](https://www.trendhunter.com/trends/tic-tac-citrus-adventure.md) - [Crowdsourced Limited-Edition Mints](https://www.trendhunter.com/trends/choose-your-next-match.md) - [Chromatic Mint Character Campaigns](https://www.trendhunter.com/trends/take-a-ride-on-a-tic-tac.md) - [Fruity Chewable Mints](https://www.trendhunter.com/trends/chewy-tic-tacs.md) - [Dual-Texture Mini Mint Candies](https://www.trendhunter.com/trends/tic-tac-chewy.md) - [Creamy Fruit-Forward Mints](https://www.trendhunter.com/trends/tic-tac-strawberry-cream.md) - [Dual-Layered Candy Products](https://www.trendhunter.com/trends/tic-tac-two.md) - [Minuscule Soda-Flavored Candies](https://www.trendhunter.com/trends/tic-tac-sprite.md) - [Immersive Mint Pop-Ups](https://www.trendhunter.com/trends/the-tic-tac-experience.md)