# All-Natural Throat Drops These 'Protecting Throat Drops' Boast Essential Oils for Immune Support By Laura McQuarrie | Published 2017-01-31 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/throat-drops References: [doterra](https://doterra.com/US/en/p/onguard-protecting-throat-drops) & [mydoterra](https://www.mydoterra.com/ShoppingCart/index.cfm?retail=1&OwnerID=3867970) Wild orange, clove, cinnamon, eucalyptus, rosemary and myrrh are some of the powerful Certified Pure Therapeutic Grade (CPTG) [essential oils](https://www.trendhunter.com/trends/essential-oil-stick) that can be found in the 'On Guard Protecting Throat Drops' from dōTERRA. These all-natural throat drops are formulated with a potent and pure blend of proprietary oils to provide [immune system support](https://www.trendhunter.com/trends/deep-immune) and soothe [dry, scratchy throats](https://www.trendhunter.com/trends/jakemans-spiced-cola), especially during periods when environmental and seasonal threats are high. With no added artificial colors or flavors, the oils in the throat drops themselves are blended into a base of organic cane juice and brown rice syrup. The 'On Guard' proprietary essential oil blend can be found in a number of products for health and home from dōTERRA, including a whitening toothpaste, foaming hand wash and laundry detergent. ## Trend Insights (Trend Hunter) - Score: 0.3/10 - Popularity: 1% | Activity: 1% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Natural Immune Support:** There is an opportunity for natural health and wellness companies to create all-natural products, like throat drops, that utilize pure essential oils for immune system support without artificial colors or flavors. - **Proprietary Essential Oil Blends:** There is a trend towards creating proprietary essential oil blends, like dōTERRA's 'On Guard' blend, that can be used in a variety of health and home products for their therapeutic benefits. - **Seasonal Health Products:** There is a need for health and wellness companies to create seasonal products, like throat drops, to help consumers deal with environmental and seasonal threats to their health and immune system. ### Industries Being Reshaped - **Health and Wellness:** Natural health and wellness companies can create immune support products like throat drops, natural supplements, and other health and wellness products that utilize pure essential oils for therapeutic benefits. - **Home Cleaning Products:** Home cleaning companies can incorporate proprietary essential oil blends, like dōTERRA's 'On Guard' blend, into their products to create all-natural cleaning products that are both effective and therapeutic. - **Beauty and Personal Care:** Beauty and personal care companies can create skin and hair products with proprietary essential oil blends for therapeutic benefits to meet the growing consumer demand for natural beauty products. ## Related on Trend Hunter - [Clean Organic Lozenges](https://www.trendhunter.com/trends/sootheez.md) - [Icy Throat Sprays](https://www.trendhunter.com/trends/propolis-throat-soother.md) - [Anti-Inflammatory Throat Sprays](https://www.trendhunter.com/trends/throat-spray.md) - [Free-From Throat Lozenges](https://www.trendhunter.com/trends/beekeepers-natural.md) - [Beneficial Sore Throat Candies](https://www.trendhunter.com/trends/throat-soothing-lollipops.md) - [Immune Support Oral Sprays](https://www.trendhunter.com/trends/immunity-support-oral-spray.md) - [Respiratory Pet Supplements](https://www.trendhunter.com/trends/throat-gold.md) - [Herbal Throat Balms](https://www.trendhunter.com/trends/ricola-throat-balm.md) - [CBD Turmeric Drops](https://www.trendhunter.com/trends/herborders-orange-drops.md)