# Redesigned Constitutional Documents Branding Agency ThoughtMatter Has Updated the US Constitution By Joey Haar | Published 2017-08-01 | World Source: Trend Hunter, https://www.trendhunter.com/trends/thoughtmatter References: [fastcodesign](https://www.fastcodesign.com/90135015/does-the-constitution-need-a-redesign?partner=feedburner&utm_source=feedly&utm_medium=feed&utm_campaign=feedburner+fastcodesign&utm_content=feedburner) & [kickstarter](https://www.kickstarter.com/projects/thoughtmatter/for-the-people-redesigning-the-us-constitution) The Constitution of the United States is one of the most important documents in the history of humanity, but New York-based branding agency realized a problem with the 230-year-old document. As one might expect from such a venerable document, its physical appearance hardly resonates with modern US citizens, let alone school-aged citizens. As such, the agency has created a [redesigned US Constitution](https://www.trendhunter.com/trends/switzerland-passport), applying [modern design principles](https://www.trendhunter.com/trends/really-really-good-design) to the timeless words that comprise it. ThoughtMatter's copy of the Constitution is currently undergoing a funding round on [Kickstarter](https://www.trendhunter.com/trends/notebook-system). Every copy of the soft pink and navy blue document will include a donation of one of the same, giving classrooms across the US a copy that should be far easier for kids to parse when compared to the plain text that they would usually struggle to stay awake through when reading a web copy. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 30% | Activity: 27% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional) ## Key Themes ### Key Themes Behind This Trend - **Redesigned Constitutional Documents:** Opportunity to modernize and update important historical documents using design principles. - **Brand Innovation in Historical Documents:** Using branding strategies to make historical documents more accessible and engaging for modern audiences. - **Education for a New Era:** Creating educational materials that resonate with today's students by incorporating design principles. ### Where This Applies - **Branding and Design:** Applying modern design principles to historical documents to make them more visually appealing and accessible. - **Education and Publishing:** Creating educational materials that are engaging and easier for students to understand. - **Fundraising and Crowdfunding:** Using platforms like Kickstarter to raise funds for projects like redesigning important historical documents. ## Related on Trend Hunter - [Modern Tissue Brand Makeovers](https://www.trendhunter.com/trends/kleenex-branding.md) - [Next-Generation Soda Branding](https://www.trendhunter.com/trends/new-pepsi-logo.md) - [Modernized Corporate Identities](https://www.trendhunter.com/trends/corporate-identity.md) - [Re-Imagined Furniture Identities](https://www.trendhunter.com/trends/herman-miller-2024.md) - [Graphic Design Bold Books](https://www.trendhunter.com/trends/parks-2.md) - [Refreshed Chocolate Bar Logos](https://www.trendhunter.com/trends/kit-kat-logo.md) - [Modern Vitamin-Powered Water Rebrands](https://www.trendhunter.com/trends/vitaminwaters.md) - [Refreshed Colorful Candy Brands](https://www.trendhunter.com/trends/skittles-branding.md) - [10-Pound Monumental Books](https://www.trendhunter.com/trends/pentagram-living-by-design.md)