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# Edgy Glam Captures
Thomas Wylde Spring Summer 2012 Campaign by Paula Thomas

By Katherinev123 | Published 2012-01-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/thomas-wylde-spring-summer-2012
References: [designscene.net](http://www.designscene.net/2012/01/thomas-wylde-spring-summer-2012.html) & [thomaswylde](http://www.thomaswylde.com)

For the Thomas Wylde Spring Summer 2012 campaign, models Charlotte Carey and Margq Esquivel pose in front of a white background for photographer Paula Thomas.

The pristine backdrop is perfect for capturing the super slick pieces from the Thomas Wylde Spring Summer 2012 collection, which includes stunning [going-out dresses](https://www.trendhunter.com/trends/mcqueen-holiday-2025), rocker-chic separates and more party-perfect designs. Stylist Maryam Malakpour showcased her talent for creating [glammed-up ensembles](https://www.trendhunter.com/trends/contemporary-femininity) with a rebellious twist, dressing Carey and Esquivel in ultra hot evening looks. Styles included beautiful one-shouldered dresses coupled with edgy metallic accessories as well as pantsuit combos in which a shirt seemed to always be scandalously absent.

The Thomas Wylde Spring Summer 2012 models' stunning, voluminous hair was the work of Yiotis Panayiotou while their [dramatic makeup](https://www.trendhunter.com/trends/il-pranzo-campaign) was by Kathy Jeung.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 90% | Activity: 76% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Edgy Glam:** Incorporate edgy elements into glamorous designs to create a rebellious twist.
- **Rocker-chic:** Combine rocker aesthetics with chic designs for a stylish and edgy look.
- **Party-perfect Designs:** Create designs that are perfect for evening events and parties.

### Who This Affects Most

- **Fashion:** Explore the incorporation of edgy elements and rocker aesthetics into glamorous designs.
- **Beauty:** Experiment with dramatic makeup and voluminous hair for a stunning and glamorous look.
- **Photography:** Capture the essence of edgy glam through photography in a clean and pristine backdrop.

## Related on Trend Hunter

- [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md)
- [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md)
- [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md)
- [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md)
- [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md)
- [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md)
- [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md)
- [Holiday-Inspired Evening Wear Campaigns](https://www.trendhunter.com/trends/mcqueen-holiday-2025.md)
- [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md)
