# Celebrity Chef Knife Sets Chef Thomas Keller Teamed Up with Williams-Sonoma on a New Knife Set By Katherine Pendrill | Published 2019-08-08 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/thomas-keller References: [delish](https://www.delish.com/kitchen-tools/cookware-reviews/g28591017/thomas-keller-williams-sonoma-cangshan-knives/) & [go.redirectingat](https://go.redirectingat.com/?id=74968X1525073&xs=1&url=https%3A%2F%2Fwww.williams-sonoma.com%2Fproducts%2Fcangshan-thomas-keller-17-piece-block-set&sref=https%3A%2F%2Fwww.delish.com%2Fkitchen-tools%2Fcookware-reviews%2Fg28591017%2Fthomas-keller-williams-sonoma-cangshan-knives%2F) Home cooks prepare to take your kitchen game to the next level with the new Thomas Keller knife set from [Williams-Sonoma](https://www.trendhunter.com/trends/jean-georges). Thomas Keller is the highly regarded chef behind hit restaurants such as Bouchon and Per Se. Now the chef has teamed up with Williams-Sonoma on an exclusive knife set. To create the knives, Keller worked with the China-based cutlery brand Cangshan to create high-quality knives made from Swedish powdered steel. While each knife is available individually, customers can also purchase various sets, including a full 17-piece set that has everything a home-cook would need, or a smaller, 7-piece set that comes without the extra steak knives. There's even a two-piece Carving Knife Set that's Thanksgiving-ready. Image Credit: *Williams-Sonoma.* ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 47% | Activity: 39% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Kitchen](https://www.trendhunter.com/kitchen) ## Key Themes ### What's Driving This Trend - **Premium Chef Knife Sets:** Disruptive innovation opportunity: Create premium chef knife sets in collaboration with renowned chefs for home cooks seeking high-quality kitchen tools. - **Collaboration with Celebrity Chefs:** Disruptive innovation opportunity: Partner with celebrity chefs to co-create kitchen products that combine their expertise with innovative design and functionality. - **Specialty Knife Sets for Specific Purposes:** Disruptive innovation opportunity: Develop specialty knife sets tailored to specific cooking needs or occasions, offering home cooks a curated selection of high-performing tools. ### Who This Affects Most - **Kitchenware and Cutlery:** Disruptive innovation opportunity: Introduce advanced materials and manufacturing techniques to create high-quality, durable kitchenware and cutlery for professional and home use. - **Celebrity Chef Cookware Collaborations:** Disruptive innovation opportunity: Collaborate with renowned celebrity chefs to launch exclusive cookware lines that combine their culinary expertise with innovative design and technology. - **Online Cooking Classes and Recipe Platforms:** Disruptive innovation opportunity: Offer online cooking classes and recipe platforms featuring celebrity chefs, showcasing their techniques and promoting the use of specialized kitchen tools. ## Related on Trend Hunter - [17-Piece Cutlery Sets](https://www.trendhunter.com/trends/viking-culinary.md) - [Ultra-Luxe Damasteel Kitchen Knives](https://www.trendhunter.com/trends/collectors-edition-kitchen-knives.md) - [Exclusive Chef Knives](https://www.trendhunter.com/trends/limited-edition-chef-knife.md) - [Durable High-Performance Knives](https://www.trendhunter.com/trends/victorinox-knives.md) - [Artisan BBQ Knife Sets](https://www.trendhunter.com/trends/bbq-knife-set.md) - [Chef-Approved Retailer Cookware](https://www.trendhunter.com/trends/ms-x-tom-kerridge-collection.md) - [Practical Kitchen Cookware Sets](https://www.trendhunter.com/trends/prep-set.md) - [Luxe Cheese Utensils](https://www.trendhunter.com/trends/marble-cheese-knives.md) - [Chef-Honoring Food Ranges](https://www.trendhunter.com/trends/williams-sonoma-iron-chef-masaharu-morimoto.md)