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# Wine-Centric Wedding Registries
ThirstyNest Lets Couples Register for Bottles and Barware

By Katherine Pendrill | Published 2017-08-24 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/thirstynest
References: [forbes](https://www.forbes.com/sites/jefffromm/2017/07/27/why-experience-innovation-matters-when-marketing-to-millennials/#6f26eb627682) & [facebook](https://www.facebook.com/ThirstyNest)

ThirstyNest is a new wedding registry platform that targets younger couples who are more interested in creating memories with one another than acquiring things.

ThirstyNest is the only online wedding registry service that allows couples to request bottles and barware as wedding gifts. Couples simply create a registry online and then begin selecting their favorite [wine, spirits, and accessories](https://www.trendhunter.com/trends/sharevino) from a curated list selected by industry experts. The ideas is that by registering for alcohol and bar gear, couples actually receive the experience of being able to create memories over a glass of wine.

ThirstyNest also makes the registry process extremely simple with by offering a '1-Click-Registry' option, where couples can add entire collections of recommended products to their registry instead of selecting each item individually. These curated bundles include unique collections such as 'Masters of Malt,' 'Mixologist Must-Haves,' and 'Wine Bar 101.' For those looking for expert-approved picks, ThirstyNest even offers [influencer-curated collections](https://www.trendhunter.com/trends/wannagift).

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 15% | Activity: 15% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Alcohol-based Wedding Registries:** Companies could start to create wedding registries that are focused solely on alcohol or spirits as a gift option.
- **Curated Collection Registries:** Wedding registries could look into creating curated collections for wedding guests to purchase as gifts, making the registry process much simpler.
- **Experiential Gift Registries:** Companies could explore offering registries for experiences, such as wine tastings or cocktail-making classes, for couples' wedding gifts instead of physical objects.

### Industries Being Reshaped

- **Wedding Industry:** Wedding planners, caterers, and other service providers could offer new services related to creating alcohol-based wedding registries and experiences.
- **Online Retail Industry:** Companies in the online retail industry could offer curated bundles of products for themed gift registries, making the process more efficient for customers.
- **Food and Beverage Industry:** Restaurants, wineries, and bars could start to offer experiential gift registries, such as wine tastings or cocktail-making classes, as an alternative to purchasing physical items.

## Related on Trend Hunter

- [Experiential Wedding Registry Gifts](https://www.trendhunter.com/trends/tinggly-and-the-knot.md)
- [Newlywed Registry Bundles](https://www.trendhunter.com/trends/wedding-registry-1.md)
- [Digital Wedding Registry Services](https://www.trendhunter.com/trends/create-a-wedding-registry.md)
- [Wedding Registry Meal Kits](https://www.trendhunter.com/trends/blue-apron-and-the-knot.md)
- [Digital Gift Registries](https://www.trendhunter.com/trends/gift-registries.md)
- [Experiential Gift Registries](https://www.trendhunter.com/trends/gift-registry-platform.md)
- [Platform-Enabled Baby Registries](https://www.trendhunter.com/trends/etsy-1.md)
- [AI-Generated Wedding Registries](https://www.trendhunter.com/trends/wedding-registry1.md)
- [Curated Wedding Gift Boxes](https://www.trendhunter.com/trends/wedding-gift-boxes.md)
