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# Sustainable Storytelling Businesses
Thinkshift Communications is a B Corporation Promoting Good

By Tiana Reid | Published 2012-02-01 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/thinkshift-communications
References: [facebook](https://www.facebook.com/thinkshift) & [thinkshiftcom](http://www.thinkshiftcom.com/)

A certified B Corporation, Thinkshift Communications is a communications company that works to help nonprofits and social businesses alike tell their story through a breadth of services including strategy, planning, messaging, content development, website, print publications, web design, media relations, social media and branding.

"You’re changing the world -- or trying to," write Thinkshift on their website. "You have a brilliant product or service that contributes to a more sustainable economy, environment, community. More people should be working with you."

If their engaging and readable website is any indication, Thinkshift has a way with words that could push your purpose to the max.

**Contact Information**
Thinkshift Communications [website](http://www.thinkshiftcom.com/)
Thinkshift Communications on [Facebook](https://www.facebook.com/thinkshift)
Thinkshift Communications on [Twitter](https://twitter.com/#!/thinkshift)
Thinkshift Communications on [LinkedIn](http://www.linkedin.com/company/296449?trk=tyah)

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 12% | Activity: 69% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### Why This Trend Is Growing

- **Sustainable Storytelling:** Communications companies such as Thinkshift are finding innovative ways to help nonprofits and social businesses share their sustainability mission with the world.
- **B Corporation Certification:** The rise in popularity of B Corporation certification provides a unique opportunity for businesses to demonstrate their commitment to social and environmental sustainability.
- **Integrated Sustainable Marketing:** Companies like Thinkshift who offer a full suite of sustainable marketing services, from strategy to branding, can help businesses convey their sustainability mission in an authentic and holistic way.

### Industries Being Reshaped

- **Communications:** Communications companies like Thinkshift are at the forefront of helping businesses tell their sustainability stories.
- **Marketing:** The rise of integrated sustainable marketing presents a unique opportunity for businesses to connect with consumers through shared sustainability values.
- **Nonprofit and Social Business:** The services offered by Thinkshift and similar companies offer nonprofit and social businesses the ability to effectively communicate their mission, while showcasing their sustainability values.

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