# Pet Rescue Personal Ads 'Thinkbox TV's Approach to Animal Adoption is Hysterically Cute By Kamal Musharbash | Published 2010-10-22 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/thinkbox-tv References: [adpunch.org](http://www.adpunch.org/entry/every-home-needs-a-harvey/) & [facebook](http://www.facebook.com/pages/Harvey/153392844680500) The adorable puppy in this commercial for Thinkbox TV is Harvey, a dog who hopes to [get adopted](https://www.trendhunter.com/trends/best-adoption-event-ever) by a lovely couple. In a self-promotional stunt, he created a video showcasing all his talents, from mowing the lawn to cooking dinner and taking the kids to school. The innovative and [adorable advertisement](https://www.trendhunter.com/trends/chief-snuggle-officers) hopes to promote Thinkbox TV and its take on advertising. Harvey the dog has created quite a buzz with the online public and currently has his own [Facebook](https://www.trendhunter.com/trends/puppy-platoon) page. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 24% | Activity: 86% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Video Personal Ads:** Opportunity for businesses to create engaging and entertaining video ads featuring animals or animated characters as a way to attract customers. - **Online Promotional Stunts:** Using creative and attention-grabbing online stunts, such as a self-promotional video created by a pet, to generate buzz and awareness for a brand or product. - **Animal-inspired Advertising:** Utilizing animals in advertisements to evoke emotions, grab attention, and create a positive association with the brand or product being promoted. ### Industries Being Reshaped - **Advertising:** Opportunity for advertising agencies to create innovative and adorable campaigns that feature animals or use online promotional stunts to attract attention and engage customers. - **Entertainment:** Integration of animals or animated characters in entertainment content, such as TV shows, movies, or web series, to enhance the viewer's experience and create a connection with the audience. - **Pet Adoption:** Leveraging creative advertising strategies, including personal ads or videos featuring the pets themselves, to encourage animal adoption and raise awareness about the benefits of pet ownership. ## Related on Trend Hunter - [High-Frequency Radio Ads](https://www.trendhunter.com/trends/morrisons-ad.md) - [Heart-Warming Pet Owner Campaigns](https://www.trendhunter.com/trends/cesar-love-like-crazy.md) - [Livestream Adoption Campaigns](https://www.trendhunter.com/trends/february-14th-livestream.md) - [Dog-Friendly Food Ads](https://www.trendhunter.com/trends/natural-balance-pet-food.md) - [Adoption Support Candy Campaigns](https://www.trendhunter.com/trends/trolli-campaign.md) - [Adoptable Playlists Pet Ads](https://www.trendhunter.com/trends/adoptable-playlists.md) - [AI-Enhanced Pet Adoption Photos](https://www.trendhunter.com/trends/personality-pics.md) - [AI-Generated Pet Teasers](https://www.trendhunter.com/trends/i-want-a-puppy-kitten-studios.md) - [Functionally Focused Dog Campaigns](https://www.trendhunter.com/trends/inflatable-dogs.md)