# Flirty Minimalist Catalogues The Therese Rawsthorne Spring/Summer 2013 Lookbook is Elegant By Jana Pijak | Published 2012-06-30 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/therese-rawsthorne-spring-summer-2013 References: [oystermag](http://oystermag.com/therese-rawsthorne-ss1213-lookbook-0) The Therese Rawsthorne Spring/Summer 2013 collection features a slew of [minimalist womenswear selects](https://www.trendhunter.com/trends/artless-forevers-fall-25). This modern lookbook shines a light on clean cut garments that feature unconventional concepts and exaggerated proportions. Whether showcased in a neutral palette or in a sea of feminine patterns, this [ladylike collection](https://www.trendhunter.com/trends/contemporary-femininity) is the epitome of understated elegance. Blonde beauty Jess Gold stars in a sleek advertorial spread captured by photographer Bec Parsons. Exuding an air of youth-infused glamor, the Therese Rawsthorne Spring/Summer 2013 collection looks to the provocative photography of Shomei Tomatshu for its bold inspiration. Relaxed silhouette shirts take center stage in this portrait series and are showcased in the season's hottest pastel and metallic tones that are paired with the [flirtiest of florals](https://www.trendhunter.com/trends/reformation-spring-2025). ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 89% | Activity: 82% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Clean Cut Fashion:** Opportunity to innovate modern clothing designs with unconventional concepts and exaggerated proportions. - **Understated Elegance:** Opportunity to create minimalist collections that exudes youth-infused glamor. - **Flirtatious Florals:** Opportunity to create feminine designs that incorporate pastels, metallic tones, and florals. ### Where This Applies - **Fashion:** Designers can create garments with clean cut aesthetic and incorporate unconventional concepts. - **Advertising:** Brands can create sleek advertsorial spreads to showcase minimalist collections. - **Photography:** Photographers can take inspiration from the provocative photography of Shomei Tomatshu to create portrait series showcasing relaxed silhouette shirts. ## Related on Trend Hunter - [Understated Spring-Centric Fashion](https://www.trendhunter.com/trends/stein.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md) - [Desert-Inspired Fashion Collections](https://www.trendhunter.com/trends/rudsak-ss25-collection.md) - [Modern Tailored Spring Fashion](https://www.trendhunter.com/trends/graphpaper-ss26.md) - [Spring Fashion Blooms](https://www.trendhunter.com/trends/reformation-spring-2025.md) - [Vibrant Lingerie Collections](https://www.trendhunter.com/trends/lorette-springsummer-collection.md)