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# Theatrical Beauty Editorials
BEAUTY SCENE's La Comedia Series Spotlights Vivid Clown Makeup

By Jana Pijak | Published 2016-07-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/theatrical-beauty
References: [beautyscene.net](http://www.beautyscene.net/beauty-2/la-comedia-by-lea-gendrot-for-beauty-scene/)

Léa Gendrot captures 'La Comedia,' a theatrical beauty series that features models Tom and Salma. Posing in fun wigs and [dramatic clown makeup](https://www.trendhunter.com/trends/urban-decay-x-m3gan), the duo is lensed against a set of vivid, studio backdrops and is styled by Martine Gendrot.

Martine dresses Tom and Salma in bold and sculptural clothing picks that are equally as daring as their circus-inspired makeup. This theatrical beauty feature celebrates the fashion industry's newfound appreciation for hair and makeup that makes a statement rather than appearing understated.

Hair and makeup for La Comedia are courtesy of Kevin Jacotot and Helena Henrion who experiment with eye-catching and [dramatic wigs and cosmetic applications](https://www.trendhunter.com/trends/maczine) that are playful and non-traditional in their overall look and feel.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 92% | Activity: 70% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Why This Trend Is Growing

- **Theatrical Beauty:** New opportunities for theatrical beauty products and services in the fashion and entertainment industry
- **Bold Makeup:** Increasing demand for bold and non-traditional makeup products and services in the beauty industry
- **Sculptural Clothing:** Emerging trend of sculptural clothing with bold styles and designs in the fashion industry

### Industries Being Reshaped

- **Fashion:** Opportunities for fashion industry to integrate theatrical beauty and bold makeup in clothing designs
- **Beauty:** Growing demand for non-traditional and bold makeup products and services in the beauty industry
- **Entertainment:** Opportunities to incorporate theatrical beauty and bold makeup in the entertainment industry, especially in movies, theater, and circus shows

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