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# Glow-in-the-Dark Popcorn
This Theatre Snack Will Add Flair to the Film Experience

By Ryan Fowler | Published 2013-04-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/theater-snacks
References: [pocket-lint](http://www.pocket-lint.com/news/50660/scientists-invent-glow-in-dark-popcorn)

If you're looking for some out of the ordinary [theatre snacks](https://www.trendhunter.com/trends/holiday-popcorn) to munch on, then the [glow-in-the-dark popcorn](https://www.trendhunter.com/trends/strawberry-watermelon-glow-ups) is just for you. Scientists at Cambridge have created a safe and edible illuminated popcorn recipe for moviegoers to enjoy worldwide. Not only will you be able to see your salty treat in the dark, but you can also have some fun while doing it. This will appeal to a massive demographic of moviegoers world wide, who wouldn't want to enjoy glowing popcorn?

This new popcorn invention is set to hit the marketplace in the UK this coming Christmas, pending the approval of the [Food Standards agency](https://www.trendhunter.com/trends/tochi) in the UK. Dr. A. Täuschen who is in charge of this project states, "The taste of the new popcorn is no different from standard popcorn and customers should see this as a benefit rather than something to be afraid of."

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 54% | Activity: 87% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Glow-in-the-dark Snacks:** The trend of glow-in-the-dark snacks presents an opportunity to create innovative and visually appealing food products for consumers.
- **Interactive Food Experiences:** The trend of interactive food experiences opens doors for businesses to create unique and engaging culinary offerings, like glow-in-the-dark popcorn, that enhance consumer enjoyment.
- **Edible Illumination:** The trend of edible illumination creates opportunities for product development that combines safe and edible materials with visually striking effects, such as glow-in-the-dark popcorn.

### Who This Affects Most

- **Food and Beverage:** The food and beverage industry can explore the creation of innovative and visually appealing snacks, like glow-in-the-dark popcorn, to captivate consumer interest and drive sales.
- **Entertainment:** The entertainment industry can leverage the trend of interactive food experiences, such as glow-in-the-dark popcorn, to enhance the overall moviegoing experience and attract a wider audience.
- **Product Development:** The product development industry can capitalize on the trend of edible illumination by creating new and unique products, like glow-in-the-dark popcorn, that combine safety, taste, and visually attractive elements.

## Related on Trend Hunter

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- [Candy-Packed Popcorn Snacks](https://www.trendhunter.com/trends/prospector-popcorn-superstar-crunch.md)
- [Jellybean-Infused Popcorn Snacks](https://www.trendhunter.com/trends/jelly-beans-popcorn-kit.md)
- [Festive Biscuit-Flavored Popcorns](https://www.trendhunter.com/trends/popcorn-kitchen-gingerbread.md)
