# Booze-Focused Hotels The Yeatman is a Hotel Dedicated to Wine By Allison Love | Published 2010-07-12 | World Source: Trend Hunter, https://www.trendhunter.com/trends/the-yeatman References: [notcot.org](http://www.notcot.org/post/32423/) & [the-yeatman-hotel](http://www.the-yeatman-hotel.com/) The Yeatman is a hotel in Portugal that is completely dedicated to wine. According to the website, the hotel's "food and wine will be an essential part of the Yeatman experience." So, the Yeatman could be the perfect place for wine connoisseurs and lovers of [Portuguese wine](https://www.trendhunter.com/trends/fio-a-fio). An interesting part of the Yeatman hotel is the wine bottle-shaped pool, as well as the [Vinotherapie wine spa treatments](https://www.trendhunter.com/trends/kenwood-inn-spas-beyond-the-vines), which are all "evocative of the elemental spirit of wine." Either way, staying in a [hotel entirely dedicated to booze](https://www.trendhunter.com/trends/waterfront-gin) sounds like the perfect holiday to me! ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 20% | Activity: 25% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Hip Hotels](https://www.trendhunter.com/hiphotels) ## Key Themes ### Why This Trend Is Growing - **Booze-focused Hotels:** Hotels completely dedicated to specific drinks provide a unique and immersive experience for travelers. - **Wine-based Hospitality:** Hotels offering wine-specific accommodations and amenities are a growing and popular trend in the hospitality industry. - **Vinotherapy:** Spas offering treatments utilizing wine-related ingredients are becoming more widespread and cater to the luxury wellness market. ### Industries Being Reshaped - **Hospitality:** The hospitality industry has an opportunity to attract more guests by focusing on specific drink-based experiences and accommodations. - **Wine:** The wine industry can benefit from the growing demand for wine tourism and creating partnerships with wine-focused hotels and spas. - **Luxury Wellness:** The luxury wellness industry can expand their offerings and attract more customers by incorporating wine-based ingredients and treatments into their services. ## Related on Trend Hunter - [Wine Tourism Guest Apartments](https://www.trendhunter.com/trends/quinta-de-faisca.md) - [Purpose-Built Terraced Wineries](https://www.trendhunter.com/trends/quinta-de-adorigo.md) - [Prestigious Tuscan Boutique Hotels](https://www.trendhunter.com/trends/borgo-san-vincenzo.md) - [Luxury Icelandic Hotels](https://www.trendhunter.com/trends/the-reykvjavik-edition.md) - [Overlooked Wine Bottle Experiences](https://www.trendhunter.com/trends/an-a-to-z-di-vini-divini.md) - [Warm Tonal Earthy Hotels](https://www.trendhunter.com/trends/aethos-ericeira.md) - [Luxurious Scottish Whisky Hotels](https://www.trendhunter.com/trends/the-craigellachie-hotel.md) - [Elevated Wine Waters](https://www.trendhunter.com/trends/boutique-wine-water.md) - [Porto Elegant Boutique Hotels](https://www.trendhunter.com/trends/saboaria.md)