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# Modern Curved Hotel Structures
The W Hotel in Shanghai is Luxurious with City Views in Each Room

By Madison Mackay | Published 2018-03-27 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/the-w-hotel
References: [wallpaper](https://www.wallpaper.com/travel/china/shanghai/hotels/w-shanghai) & [starwoodhotels](http://www.starwoodhotels.com/index.html)

Global studio G.A Design and Melbourne-based Fabio Ongarato Design created the W Hotel in Shanghai, China, the latest luxurious hotel from the chain. Placed in the North Bund, an up-and-coming neighborhood, the new hotel is a staple for modern architecture in the area.

The curvature of the building was created to allow sprawling city views from every guest room. With [light-filled atriums](https://www.trendhunter.com/trends/hotel-volga), [modern neon art installations](https://www.trendhunter.com/trends/curly-cube), metal accent walls and classic brickwork, the space is filled with multiple different design style to make up a unique travel experience. The high-end amenities include the famous [AWAY spa](https://www.trendhunter.com/trends/wulingshan-eye-stone-spring-spa), a gym, five dining options and a large pool with a surrounding deck bar.

Each of the 374 guest rooms in the W Hotel offer comfortable furniture mixed with playful features to provide a high-quality stay.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 75% | Activity: 58% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Luxurious Hotels:** Opportunity for disruptive innovation lies in creating new, highly curated and personalized luxury hotel experiences.
- **Modern Architecture:** Opportunity for disruptive innovation lies in designing innovative, sustainable and visually striking architectural structures.
- **High-end Amenities:** Opportunity for disruptive innovation lies in developing cutting-edge amenities and facilities that enhance the guest experience and differentiate from competitors.

### Industries Being Reshaped

- **Hospitality:** Opportunity for disruptive innovation in the hospitality industry by reimagining traditional hotel concepts and creating unique, immersive experiences for guests.
- **Architectural Design:** Opportunity for disruptive innovation in architectural design by pushing the boundaries of form, function, and sustainability in creating iconic structures.
- **Spa and Wellness:** Opportunity for disruptive innovation in the spa and wellness industry by developing innovative, personalized spa treatments and wellness programs that cater to individual needs and preferences.

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