# Coat Rack Shopping Carts The UpCart is a Radical Grocery Trolley Design By Michael Hines | Published 2011-11-12 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/the-upcart References: [designbuzz](http://www.designbuzz.com/entry/upcart-shopping-cart-facilitates-customers-with-swiveling-bins/) & [industrialdesignserved](http://www.industrialdesignserved.com/Gallery/UpCart/174874) You'd be hard-pressed to find a shopping cart redesign more radical than the UpCart. The UpCart is a unique [shopping trolley](https://www.trendhunter.com/trends/harbor-051) designed by Evan Gurgi's that looks more suited to hold coats than groceries. The UpCart is built to be light and easy to pull around the store. The cart has several small [bins that protrude from the stalk](https://www.trendhunter.com/trends/rak) of the cart. The bins at the bottom are designed to hold heavier items with the bins at the top built to hold lighter ones. Each bin comes lined with a bag ensuring that the transition from cart to register is smooth and easy. The cart is still just a concept, and it seems unlikely that [grocery stores](https://www.trendhunter.com/trends/instacart-and-wegmans) will ever ditch the ancient four-wheeled cart in favor of a design like the UpCart. Dare to dream. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 8% | Activity: 7% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Seniors](https://www.trendhunter.com/seniors) ## Key Themes ### Why This Trend Is Growing - **Radical Shopping Cart Redesigns:** Opportunity for companies to disrupt the shopping cart industry with innovative and ergonomic designs that improve the shopping experience. - **Lightweight and Portable Shopping Carts:** A chance for businesses to develop compact and easy-to-carry shopping carts that are convenient for consumers and offer a unique selling point. - **Multi-functional Shopping Carts:** Potential for innovative companies to create shopping carts that serve multiple purposes, such as holding coats as well as groceries, to cater to diverse consumer needs. ### Industries Being Reshaped - **Retail:** Opportunity for retailers to differentiate themselves by offering innovative shopping carts that enhance the customer experience. - **Product Design:** A promising industry for designers to explore creative and disruptive shopping cart concepts that prioritize functionality, convenience, and aesthetics. - **E-commerce:** Potential for online retailers to develop compact and lightweight shopping cart alternatives for customers who prefer to shop online and have their groceries delivered. ## Related on Trend Hunter - [Rotating Shopper Baskets](https://www.trendhunter.com/trends/basket-concept.md) - [Connected Grocer Shopping Carts](https://www.trendhunter.com/trends/the-amazon-dash-cart.md) - [Smart Grocery Carts](https://www.trendhunter.com/trends/dash-cart.md) - [Gamified Shopping Carts](https://www.trendhunter.com/trends/smart-shopping-cart-1.md) - [Collapsible Storage Trolleys](https://www.trendhunter.com/trends/clax-trolley.md) - [Capacious Collapsible Carts](https://www.trendhunter.com/trends/collapsible-cart.md) - [Shopping Cart Disinfecting Devices](https://www.trendhunter.com/trends/sliball.md) - [Smart Shopping Cart Initiatives](https://www.trendhunter.com/trends/cust2mate-smart-carts.md) - [Rollable Rooftop Cargo Racks](https://www.trendhunter.com/trends/rooftop-cargo-rack.md)