# Retro NY Gang Editorials 'The United State' Throws Back to West Side Story By mediterranean | Published 2009-03-28 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/the-united-state-gq-style-uk References: [homotography.blogspot](http://homotography.blogspot.com/2009/03/united-state-of-gq-british-style.html) & [gq-magazine](http://www.gq-magazine.co.uk/) In addition to hailing the new America on its cover, British GQ Style features an Americana-inspired editorial under the name 'The United State' in its Spring/Summer 2009 issue. A fusion of gangs of New York and West Side Story, with a bit of the [cool James Dean style](https://www.trendhunter.com/trends/vintage-styles) and sensibility, this [black and white editorial](https://www.trendhunter.com/trends/shaboozey-and-matty-matheson) by photographer Guzman features models Tyler Riggs, Callum Turner, Zach Ferry, Oliver Cheshire and Madeline Kragh. The models were styled by Jo Levin in [retro-chic outfits](https://www.trendhunter.com/trends/hollywood-breakfast-club) that complemented the look and gave it an authentic vibe. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 55% | Activity: 20% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Americana-inspired Fashion:** Explore the fusion of retro style and modern fashion trends inspired by American culture. - **Gang Aesthetic in Photography:** Discover the rising trend of capturing the edgy and rebellious spirit of gangs in fashion editorials and photography. - **Retro-chic Styling:** Embrace the resurgence of vintage fashion elements in contemporary styling to create a unique and authentic look. ### Industries Being Reshaped - **Fashion:** Fashion brands can leverage Americana-inspired fashion trends to create new collections that resonate with consumers. - **Photography:** Photographers can experiment with capturing the raw and unconventional aesthetic of gangs in their fashion editorials or street photography. - **Styling:** Stylists have an opportunity to incorporate retro-chic elements into their styling work, creating nostalgic and visually appealing looks for clients. ## Related on Trend Hunter - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Americana-Inspired Spring Fashion](https://www.trendhunter.com/trends/origin-stories-americana.md) - [Culturally Backed Fashion Launches](https://www.trendhunter.com/trends/brigade.md) - [Cinematic Denim Campaigns](https://www.trendhunter.com/trends/shaboozey-and-matty-matheson.md) - [Subculture-Themed Generational Fashion](https://www.trendhunter.com/trends/wildest-ones-yet.md) - [Evolutionary Menswear Fashion Shows](https://www.trendhunter.com/trends/ss-daley-1.md) - [Punk History Apparel](https://www.trendhunter.com/trends/the-war-of-the-three-kingdoms.md) - [Vintage Campus Fashion](https://www.trendhunter.com/trends/hollywood-breakfast-club.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md)