# Crisped Tofu-Made Snacks The Tofoo Co. Crispy Bites Come in Two New Flavors By Michael Hemsworth | Published 2020-03-21 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/the-tofoo-co-crispy-bites References: [foodbev](https://www.foodbev.com/news/the-tofoo-co-unveils-new-crispy-bites-flavours/) & [tofoo](https://tofoo.co.uk) The range of The [Tofoo Co.](https://www.trendhunter.com/trends/the-tofoo-co-marinated-tofu) Crispy Bites has been expanded by the brand to help offer consumers a new option to enjoy when seeking out a [vegetarian-friendly snack](https://www.trendhunter.com/trends/gosh-veg-bites) to satisfy their hunger. The snack consists of [handmade tofu](https://www.trendhunter.com/trends/cauldron-tofu-pieces) that has been covered in a crispy crumb coating to help make it appealing to consumers who are craving an indulgent snack. The new flavors include Crispy Spicy Sweet Chilli Bites and Crispy Sea Salt & Black Pepper Bites, which join the Crispy Southern Fried Bites and the Crispy Wholemeal Chunkies. The Tofoo Co. Crispy Bites come with 12 bites to a pack, are GMO-free, organic, suitable for vegans and made using only natural ingredients to maximize their appeal for consumers. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 63% | Activity: 45% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Vegetarian Snack Innovation:** The introduction of handmade crispy tofu snacks offers a new and indulgent option for vegetarian consumers seeking satisfying, on-the-go snacks. - **Expanding Flavor Options:** The addition of Crispy Spicy Sweet Chilli Bites and Crispy Sea Salt & Black Pepper Bites expands the flavor variety for tofu-based snacks, catering to diverse consumer preferences. - **Healthy and Natural Ingredients:** The focus on GMO-free, organic, and natural ingredients in The Tofoo Co. Crispy Bites taps into the growing demand for healthier snack options. ### Sectors Adopting This - **Plant-based Snacks:** The crispy tofu-made snacks present an opportunity for plant-based snack brands to create unique and flavorful options to cater to the growing vegetarian and vegan consumer base. - **Food Manufacturing:** The expansion of crispy tofu snack options highlights the potential for food manufacturers to incorporate tofu as a versatile ingredient in creating innovative and appealing products. - **Health Food Retail:** The GMO-free, organic, and natural attributes of The Tofoo Co. Crispy Bites opens up possibilities for health food retailers to offer more nutritious and satisfying snack choices to their customers. ## Related on Trend Hunter - [Regionally Inspired Plant-Based Foods](https://www.trendhunter.com/trends/the-tofoo-co-product.md) - [Newbie Plant-Based Food Products](https://www.trendhunter.com/trends/the-tofoo-co-products.md) - [Crowd-Pleasing Marinated Tofus](https://www.trendhunter.com/trends/the-tofoo-co-marinated-tofu.md) - [Flavor-Packed Tofu Products](https://www.trendhunter.com/trends/tofoo-co-marinated.md) - [Flavored Recipe-Ready Tofus](https://www.trendhunter.com/trends/prepared-tofu.md) - [Crispy International Cuisine Tofus](https://www.trendhunter.com/trends/lightly-fried-tofu.md) - [Plant-Based Katsu-Style Fillets](https://www.trendhunter.com/trends/tofoo-katsu.md) - [Recipe-Ready Frozen Tofu Products](https://www.trendhunter.com/trends/the-tofoo-co.md) - [Spicy Marinated Tofu Products](https://www.trendhunter.com/trends/tofoo-sriracha.md)