# Hilariously Awkward Photography Jackson Eaton's 'The Third Wheel' Series is Creepy Yet Endearing By Meghan Young | Published 2011-08-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/the-third-wheel References: [lifelounge.au](http://www.lifelounge.com.au/blogs/goldpox/the-third-wheel.aspx) & [jacksoneaton](http://www.jacksoneaton.com/) The Third Wheel photo series just gets funnier and funnier the more you browse through it. At first, the candid, film-like look of each image gives the impression that these shots involve real people and real situations. In fact, this idea behind this series would make a great photoblog. Yet slowly it becomes clear that these instances are definitely staged, especially considering how ludicrous they become. Shot by West Australian Jackson Eaton, The Third Wheel photo series shows that he certainly has a great [sense of humor](https://www.trendhunter.com/trends/axe-campaign). Although some may think these scenarios are somewhat creepy, many more will see them as endearing. It is as if the 'third wheel' is all of these couples' best friend, there to share all of their tender moments from [expressions of love](https://www.trendhunter.com/trends/crush-feelings) to the birth of their babies. ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 100% | Activity: 100% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Romance](https://www.trendhunter.com/romance) ## Key Themes ### Why This Trend Is Growing - **Staged Photography:** Opportunities for photographers to create and sell humorous staged photography as art or for commercial use. - **Humorous Content Creation:** Opportunities for content creators to leverage humor and awkwardness to generate viral content. - **Candid Style Photography:** Opportunities for photographers to create candid-style photography while still incorporating humor. ### Industries Being Reshaped - **Photography:** Photographers can take advantage of the trend towards humorous, awkward, and candid-style photography to offer differentiated services. - **Social Media:** Social media platforms should take advantage of the trend towards humorous and awkward content to capture user attention and increase engagement. - **Marketing and Advertising:** Marketers and advertisers can leverage the trend towards humor and awkwardness in advertising campaigns to capture audience attention and generate brand awareness. ## Related on Trend Hunter - [AI-Generated Poetic Photo Series](https://www.trendhunter.com/trends/emilio-alarcn.md) - [Imperfect Photography Celebrations](https://www.trendhunter.com/trends/nonnas-cam.md) - [Surreal Love-Themed Sculptures](https://www.trendhunter.com/trends/joakim-ojanen.md) - [Three-Part Photography Exhibits](https://www.trendhunter.com/trends/rhinoceros-gallery1.md) - [Painting-Immersive Photo Exhibits](https://www.trendhunter.com/trends/new-ground-exhibition.md) - [Skateboard-Themed Photography Books](https://www.trendhunter.com/trends/rabbit-hole-1.md) - [Multi-Lens Capture Systems](https://www.trendhunter.com/trends/moon-walker-multi-cam.md) - [Triangle-Shaped Bicycle Wheels](https://www.trendhunter.com/trends/triangleshaped-bicycle.md) - [Handmade Dating App Ads](https://www.trendhunter.com/trends/get-paired-with-paird.md)