# Campy Wearable Seats The Sweet Seat is a Stylish, Comfortable Solution for Commuters By Laura McQuarrie | Published 2023-07-26 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/the-sweet-seat References: [ceo](https://ceo.ca/@newswire/candy-crush-saga-debuts-wearable-sweet-seat-in-collaboration) & [christiancowan](http://www.christiancowan.com/candycrush) Candy Crush Saga collaborated with fashion designer Christian Cowan to create The Sweet Seat, a unique, wearable, limited-edition solution for a problem that commuters experience on a regular basis. This [wearable seat](https://www.trendhunter.com/trends/dominos-cosy-cookie) fuses form and function to tackle "the dreaded task of claiming a seat on public transportation during rush hour" and help people enjoy mobile gaming on the go. Covered in [candy-inspired colors and shapes](https://www.trendhunter.com/trends/bun-bun-chair) from the iconic game, The Sweet Seat has a teardrop silhouette that can be worn on its own or as a dress, atop the outfit as an accessory. This garment [functions just like a beanbag](https://www.trendhunter.com/trends/citysac-covers) so that the wearer can take a seat wherever they please, and enjoy a game of Candy Crush Saga in comfort. Image Credit: Jean-Toir for Candy Crush Saga ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 58% | Activity: 44% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) ## Key Themes ### Why This Trend Is Growing - **Wearable Gaming:** The Sweet Seat combines fashion and functionality to create a unique wearable seat for gamers on the go. - **Fashion-tech Collaboration:** The collaboration between Candy Crush Saga and Christian Cowan demonstrates the merging of fashion and technology in innovative ways. - **Multifunctional Clothing:** The Sweet Seat serves as both a fashion statement and a practical solution for claiming a seat on public transportation. ### Industries Being Reshaped - **Gaming:** The Sweet Seat caters to the growing demand for gaming accessories that enhance the mobile gaming experience. - **Fashion:** The collaboration between Candy Crush Saga and Christian Cowan introduces a new trend that combines fashion and technology. - **Transportation:** The Sweet Seat addresses the challenge of finding seating on crowded public transportation, offering a unique solution for commuters. ## Related on Trend Hunter - [Wearable Crouching Support Seats](https://www.trendhunter.com/trends/achilles-heel.md) - [Cozy Wearable Bean Bags](https://www.trendhunter.com/trends/wearable-bean-bag.md) - [Bold Mobile Work Seating](https://www.trendhunter.com/trends/omniseat-portable-productivity.md) - [Collapsible Posture Support Seats](https://www.trendhunter.com/trends/ergonomic-portable-seat.md) - [Pocket-Sized Outdoor Chairs](https://www.trendhunter.com/trends/pocket-sized-chair.md) - [Curvaceous Vibrant Compact Chairs](https://www.trendhunter.com/trends/sundae-seat.md) - [Modular Seating Designs](https://www.trendhunter.com/trends/candy-modular-seating.md) - [Cookie-Themed Wearable Beanbags](https://www.trendhunter.com/trends/dominos-cosy-cookie.md) - [Comfortable Bleacher Seats](https://www.trendhunter.com/trends/comfortable-bleacher-seat.md)