# Low-Waste Sustainable Spritzes The Sustainable Spritz Eliminates the Need for Single-Use Glasses By Laura McQuarrie | Published 2023-06-06 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/the-sustainable-spritz References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2023/06/london-essence-co-debuts-sustainable-spritz/)  There's an urgent need to reduce waste in the beverage industry, and The Sustainable Spritz is touted as an "ultra low-waste" spritz that will play a part in just this. The London Essence Co teamed up with Avallen Calvados and spirits distribution system EcoSpirits to make this project possible, and it pairs London Essence’s White Peach & Jasmine Crafted Soda with the Freshly Infused dispense system. This first-of-its-kind dispensing system uses patented micro-dosing technology to infuse freshly distilled botanicals into carbonated, chilled tonic water so that consumers benefit from a fresh serve. Additionally, this innovation eliminates the need for single-use glass and other packaging associated with it. “This new serve, which in time I hope will become as well-known as a Margarita or Daiquiri, is the answer to anyone who wants a sustainable cocktail that tastes amazing," says Avallen co-founder Tim Etherington-Judge. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 47% | Activity: 86% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Low-waste Beverages:** There is a growing demand for low-waste beverages, creating an opportunity for companies to innovate by using sustainable packaging and dispensing systems. - **Freshly Infused Dispensing Systems:** Freshly infused dispensing systems are a new innovation in the beverage industry that provide customers with a fresh-tasting drink, while reducing waste and packaging. - **Sustainable Cocktails:** Offering sustainable cocktails that are both environmentally friendly and delicious is an emerging trend, providing opportunities for companies to create unique experiences. ### Sectors Adopting This - **Beverage Industry:** In an effort to reduce waste, the beverage industry can innovate in sustainable packaging and dispensing systems to create low-waste beverages. - **Hospitality Industry:** The hospitality industry can benefit from offering sustainable cocktail options, creating unique experiences for environmentally conscious customers. - **Spirits Distribution Industry:** Companies in the spirits distribution industry can partner with sustainable beverage companies to offer low-waste and freshly infused cocktail options to bars and restaurants. ## Related on Trend Hunter - [Paper Bottle-Packaged Cocktails](https://www.trendhunter.com/trends/world-of-zing-cocktails.md) - [Refillable Alcohol Containers](https://www.trendhunter.com/trends/diageo-ecospirits.md) - [Ready-to-Serve Spritz Cocktails](https://www.trendhunter.com/trends/black-lines-hugo-spritz.md) - [Transparent Ingredient Spritzers](https://www.trendhunter.com/trends/spritz-society.md) - [Ready-to-Sip Sparkling Aperitifs](https://www.trendhunter.com/trends/the-spritz-by-sazerac.md) - [Non-Alcoholic Canned Spritzes](https://www.trendhunter.com/trends/nonalcoholic-canned-spritzes.md) - [Sustainable Canned Cocktails](https://www.trendhunter.com/trends/dunnet-bay-distillers.md) - [Concentrated Spritz Mixes](https://www.trendhunter.com/trends/spritz-mixes.md) - [Plastic Reduction Concierges](https://www.trendhunter.com/trends/sodastream-sustainability-concierge.md)