# Bendy Wash Basins The Squidgy Sink By Rachel Webb | Published 2008-10-01 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/the-squidgy-sink-a-soft-flexible-washbowl References: [droog](http://www.droog.com) These soft washbowls designed by Helena Jongerius are a great idea. The Squidgy Sink means no more chipped porcelain sinks and it’s a brilliant idea for those small, cramped bathrooms where you have to squash in! They are available only in blue and made from soft polyurethane which gives them a soft look and a warm touch. The sinks are economical too as they won’t cool down your hot water like porcelain, ceramic or enamel ones do. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 30% | Activity: 66% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture) ## Key Themes ### What's Driving This Trend - **Flexible Washbasins:** Opportunity to disrupt traditional hard ceramic sink products with soft, bendable designs that are easy to install and uniquely customizable. - **Polyurethane Injection Molded Products:** Opportunity to cater to consumer preferences for eco-friendly and sustainable products while providing innovative solutions for everyday use like the SquidgySink line. - **Warm-touch Products:** Opportunity to explore products that provide warm and inviting tactile experiences where traditional products have remained cold to the touch. ### Who This Affects Most - **Bathroom Fixtures:** Introducing soft, flexible products can be a potential innovation opportunity within traditional bathroom fixture manufacturing. - **Home Furnishings:** Polyurethane injection molding techniques could be adopted to create uniquely flexible and customizable furnishings without sacrificing design and functionality for clients demanding new experiences. - **Hospitality:** Providing soft and warm products like flexible washbasins and other soft home furnishings in otherwise minimally styled guest rooms and other areas presents a new growth opportunity for hotels chains and other hospitality clients. ## Related on Trend Hunter - [Angular Ceramic Sink Designs](https://www.trendhunter.com/trends/angle-washbasin.md) - [Textural Bathroom Sink Basins](https://www.trendhunter.com/trends/washbasin-collection.md) - [Slick Bathroom Sinks](https://www.trendhunter.com/trends/slick-bathroom-sink.md) - [Playful Concrete Wash Basins](https://www.trendhunter.com/trends/kast-wave-collection.md) - [Reinventive Modern Kitchen Sinks](https://www.trendhunter.com/trends/luxury-kitchen.md) - [Ultra-Modern Freestanding Sinks](https://www.trendhunter.com/trends/freestanding-sink.md) - [Illuminated Base Bathroom Sinks](https://www.trendhunter.com/trends/antoniolupi-albumelux.md) - [Tech-Equipped Kitchen Sinks](https://www.trendhunter.com/trends/luxury-kitchen-sink.md) - [Water Flow-Inspired Kiln Sinks](https://www.trendhunter.com/trends/volta-collection.md)