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# Spicy Low-Alcohol Wines
The Spicy Series by Stella Rosa Wines Fuses Sweet Heat & Low-ABV Options

By Laura McQuarrie | Published 2023-09-26 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/the-spicy-series
References: [yourcentralvalley](https://www.yourcentralvalley.com/cvt/stella-rosa-releases-new-sweet-and-spicy-wines-perfect-for-taco-tuesday/) & [stellarosawines](https://stellarosawines.com/spicy-series)

![Spicy Low-Alcohol Wines](https://cdn.trendhunterstatic.com/thumbs/516/the-spicy-series.jpeg)

The Spicy Series by Stella Rosa Wines is a new collection of sweet and spicy wines that satisfy consumers' thirst for sweet heat, and meet the growing demand for low-alcohol options. The collection first launched with a Pineapple & Chili flavor that skyrocketed to secure the spot of the fastest-selling flavored wine SKU to enter the market in 2023. In response, Stella Rosa Wines is expanding upon the success of this smash hit with two all-new products: Lime & Chili and Mango & Chili.

All of these low-alcohol spicy wines share the taste of Moscato D'Asti grapes, tropical flavors and Italian chili peppers at just 5% ABV. "Our consumers are looking for a wine that is flavorful but also lower in alcohol content and fun," said Stella Rosa Wines President, Steve Riboli, "Maybe you're looking for a Taco Tuesday drink but don't necessarily want to break out the tequila."

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 17% | Activity: 20% | Freshness: 18%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Sweet Heat Wines:** The Spicy Series by Stella Rosa Wines offers a collection of sweet and spicy wines that cater to the rising demand for flavorful low-alcohol options.
- **Flavored Wine Skus:** The Pineapple & Chili flavor from Stella Rosa Wines became the fastest-selling flavored wine SKU in 2023, prompting the expansion of the Spicy Series with Lime & Chili and Mango & Chili.
- **Low-abv Wine:** Stella Rosa Wines' spicy wines, including Lime & Chili and Mango & Chili, provide a satisfying taste experience with just 5% ABV, meeting the need for lower alcohol content beverages.

### Who This Affects Most

- **Wine Industry:** The success of Stella Rosa Wines' Spicy Series demonstrates the potential for innovation within the wine industry by offering unique flavor combinations and low-alcohol options.
- **Beverage Market:** With the rising demand for flavorful and low-alcohol beverages, the Spicy Series by Stella Rosa Wines taps into a market trend that is gaining momentum.
- **Flavored Alcohol Market:** Stella Rosa Wines' Spicy Series, including Pineapple & Chili, Lime & Chili, and Mango & Chili, presents an opportunity for growth within the flavored alcohol market by combining sweet and spicy flavors with low-alcohol content.

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