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# Work-Safe Playboy Sites
'The Smoking Jacket' Playboy Website Filters Out the Naughtiness

By Joanne Lam | Published 2010-07-21 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/the-smoking-jacket-playboy
References: [perezhilton](http://perezhilton.com/2010-07-20-playboy-launches-sfw-site) & [thesmokingjacket](http://www.thesmokingjacket.com)

With so many people surfing the web at home and at work, 'The Smoking Jacket' [Playboy](https://www.trendhunter.com/trends/playboy-metamansion) website launch was definitely a smart business move.

Taking some written content from the original Playboy site, there are [no NSFW images](https://www.trendhunter.com/trends/censorfy) on 'The Smoking Jacket.' Instead, [hilarious articles, viral videos](https://www.trendhunter.com/trends/the-daily-snoo) and some revealing images take its place. Although it wouldn't be as good as the real thing for most Playboy fans, it's good enough to sustain those viewers at work.

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 100% | Activity: 92% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Safe for Work Websites:** Creating more safe for work versions of popular websites and media sources to avoid potentially offensive content.
- **Workplace Productivity:** Creating content that maximizes workplace productivity by being entertaining yet professional, interesting yet safe.
- **Filtered Content:** Developing technology and filtering systems to block explicit or offensive content from being displayed on websites or social media platforms.

### Sectors Adopting This

- **Media:** Media companies can benefit from creating safe for work versions of content and websites that appeal to broader audiences and workplace settings.
- **Marketing:** Marketers can create new advertising strategies and campaigns that cater to safe for work audiences and promote workplace productivity.
- **Technology:** Technology companies can develop new filtering systems, software, and tools that help users regulate the types of content they see and consume online.

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