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# Laid-Back Cartoon Fashion Collections
The Simpsons x Vans Collection Celebrates the Cartoon Family

By Michael Hemsworth | Published 2020-08-04 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/the-simpsons-x-vans-collection
References: [highsnobiety](https://www.highsnobiety.com/p/the-simpsons-vans-summer-2020-release-date-price/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+highsnobiety/rss) & [vans](https://www.vans.com/thesimpsons-family.html)

The latest The Simpsons x Vans Collection has been unveiled by the brand for 2020 to offer avid fans of the iconic cartoon with a way to literally wear their fandom on their sleeve. The collection builds on the [previous collaboration](https://www.trendhunter.com/trends/vans-x-pop-mart) from 2007 and includes a number of [new footwear styles](https://www.trendhunter.com/trends/freizeit) along with apparel and accessories to boot. The [cartoon family](https://www.trendhunter.com/trends/bombas-x-peanuts) are all together on several of the main pieces, but are also shown individually to help show off their own style and talents.

The Simpsons x Vans Collection is set to launch starting August 7, 2020 and helps to pay homage to the animated series in a way that is relevant to younger consumers seeking out hip fashion styles to don.

Image Credit: Vans

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 96% | Activity: 96% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Cartoon Fashion:** The rise of cartoon-inspired fashion collections creates opportunities for brands to collaborate with iconic animated series and appeal to younger consumers.
- **Fan-inspired Apparel:** The popularity of fan-inspired clothing collections allows brands to tap into loyal fanbases and offer consumers a way to express their fandom through fashion.
- **Character Branding:** The embrace of character branding in fashion collections presents opportunities for brands to leverage beloved fictional characters and create unique product collaborations.

### Industries Being Reshaped

- **Fashion:** The fashion industry can explore collaborations with popular cartoons to create unique clothing and accessory collections that resonate with consumers.
- **Footwear:** The footwear industry can tap into the demand for character-themed shoes by collaborating with cartoon properties to create innovative and eye-catching designs.
- **Entertainment Merchandising:** The entertainment merchandising industry can capitalize on fan loyalty by partnering with fashion brands to release clothing lines featuring beloved animated characters.

## Related on Trend Hunter

- [Cartoon Franchise-Inspired Clogs](https://www.trendhunter.com/trends/the-simpsons-classic-clog.md)
- [Cartoon Inspired Sneakers](https://www.trendhunter.com/trends/stan-smith-x-spongebob-squarepants.md)
- [Collectible Brand Clothing Collabs](https://www.trendhunter.com/trends/vans-x-pop-mart.md)
- [Surf-Inspired Skate Collections](https://www.trendhunter.com/trends/yusuke-hanai-2.md)
- [Cartoonish Parental Timepieces](https://www.trendhunter.com/trends/swatch-x-the-simpsons-watches.md)
- [Cartoon-Inspired Shoes](https://www.trendhunter.com/trends/freizeit.md)
- [Cartoon-Themed Family Sock Ranges](https://www.trendhunter.com/trends/bombas-x-peanuts.md)
- [K-Pop Film Shoe Collaborations](https://www.trendhunter.com/trends/kpop-demon-hunters-collection.md)
- [Artistic Sneaker Collaborations](https://www.trendhunter.com/trends/skechers-x-vexx.md)
