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# Comfortable Retro Summer Heels
AERA Recently Launched the 'Sally' -- an Eco-Consious Summer Shoe

By Grace Mahas | Published 2019-06-14 | Updated 2019-06-18 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/the-sally
References: [elle](https://www.elle.com/fashion/accessories/a27963516/aera-heels-review/) & [aeranewyork](https://aeranewyork.com/collections/total/products/sally-3)

Summer is here, which means consumers are probably on the hunt for the perfect summer heel and [AERA's](https://www.trendhunter.com/trends/p1-pilot) the 'Sally' is cozy and stylish. The shoe is 100% vegan and uses recycled products whenever possible, offering the perfect alternative for the eco-conscious shopper.

The brand is committed to cruelty-free products and boasts minimal resources used in packaging. The shoe features a 3-inch heel, with a front strap and adjustable back strap. The shoes' streamline design evokes a 90s fashion vibe that is complementary to any outfit. The shoe features a lightly cushioned insole and was made in Italy, ensuring a durable high-quality product. The Sally can bring you from the office to a patio easily with it's versatile and simplistic design.

Image Credit: AERA

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 39% | Activity: 27% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Eco-friendly Heels:** Opportunity for companies to create fashionable and sustainable summer footwear options.
- **Minimalistic Design:** Chance for brands to embrace the trendy 90s fashion vibe with sleek and simple designs.
- **Cruelty-free Products:** Increasing demand for cruelty-free products, creating a chance for brands to innovate and expand their offerings in this area.

### Industries Being Reshaped

- **Fashion:** Fashion industry players can incorporate eco-friendly and cruelty-free materials into their footwear designs and packaging offerings for consumers.
- **Sustainability:** Opportunity for sustainable companies to get involved in the fashion industry and produce eco-conscious footwear.
- **Retail:** Retailers can focus on selling shoes with a focus on environmentally friendly and cruelty-free aspects to attract ethically driven consumers.

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