# Conservative Couture Collections The Row Pre-Fall 2012 Lookbook Packs Equestrian-Style Ensembles By Regan Canie | Published 2012-01-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/the-row-pre-fall-2012 References: [fashionologie](http://www.fashionologie.com/Row-Pre-Fall-2012-21261807) & [therow](http://www.therow.com/) Leave it to the iconic Olsen twins to come up with a collection that looks like it can transition from the office to the stables with ease, as seen in The Row Pre-Fall 2012 lookbook. The identical twosome created the brand to put their top fashion touches on the runway and recently revealed that they're already prepared for the [next chilly season](https://www.trendhunter.com/trends/high-winter). Mixing conservative cuts with long hem lines, the color scheme doesn't veer from the darker shades, although there is an unexpected infusion of [metallic velvet](https://www.trendhunter.com/trends/fallwinter-2025). The span of looks appear fit for a librarian that may decided on a whim to mount a horse while maintaining an effortless air of aristocracy. It's no secret that the stylish pint-sized Olsen pair love all that is opulent, but they decided to cross no crazy boundaries with [The Row Pre-Fall 2012 collection](https://www.trendhunter.com/trends/mm6-maison-margiela-prefall) and kept it cautiously classy. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 74% | Activity: 51% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Conservative Couture:** Opportunities for creating conservative yet fashionable clothing collections that can transition from the office to other settings. - **Equestrian-style Ensembles:** Incorporating elements of equestrian fashion into couture collections, creating a unique and sophisticated look. - **Metallic Velvet Infusion:** Experimenting with unexpected materials such as metallic velvet to add a touch of luxury and opulence to conservative clothing. ### Industries Being Reshaped - **Fashion:** Exploring the potential for creating conservative couture collections that are versatile and stylish. - **Luxury Goods:** Integrating equestrian-inspired designs and opulent materials like metallic velvet into high-end fashion. - **Retail:** Curating collections that cater to the demand for conservative yet fashionable clothing options suitable for various settings. ## Related on Trend Hunter - [Seasonal Fashion Collections](https://www.trendhunter.com/trends/siegelman-stable-1.md) - [Retrospective Chic Fashion Capsules](https://www.trendhunter.com/trends/prefall-2026-collection.md) - [Minimalist Fashion Brand Housewares](https://www.trendhunter.com/trends/soft-goods-collection.md) - [Minimally Elegant Fall-Ready Fashion](https://www.trendhunter.com/trends/studio-nicholson-1.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Reprised Fall Apparel Capsules](https://www.trendhunter.com/trends/shein-reimagines-autumnal-fashion.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Heritage Winter Collections](https://www.trendhunter.com/trends/high-winter.md) - [Timeless Tweed Blazers](https://www.trendhunter.com/trends/rowan-blazer.md)