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# Olympic Refugee Branding
'The Refugee Nation' Made a Flag and Anthem for the Olympic Refugee Team

By Joey Haar | Published 2016-08-16 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/the-refugee-nation
References: [wired](http://www.wired.com/2016/08/refugee-olympic-team-now-flag-anthem/) & [therefugeenation.org](http://www.therefugeenation.org/)

'The Refugee Nation,' a non-profit project supported by [Amnesty International](https://www.trendhunter.com/trends/amnesty-international-canada), has created a flag and anthem in support of the refugee team currently competing in the Rio Summer Olympic Games. While the refugee team entered during the opening ceremonies carrying a flag with the Olympic rings, the new flag and anthem give people ousted from their places of birth a new and alternative identity.

The anthem was composed by Moutaz Arian, a Syrian refugee who fled to Istanbul, Turkey. The composition has been recorded with a chorus of string instruments and has no lyrics.

The flag was designed by another Syrian refugee, Yara Said. The minimalist design depicts a black stripe horizontally crossing an orange background. Said chose these colors and that layout as a visual reference to the [orange life-jackets](https://www.trendhunter.com/trends/allspace-1) that refugees wear when being rescued from bodies of water.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 7% | Activity: 27% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism)

## Key Themes

### What's Driving This Trend

- **Refugee Branding:** Creating unique branding elements for refugee organizations to promote their cause and identity.
- **Alternative Identity:** Developing new and alternative identities for displaced individuals to foster a sense of belonging and representation.
- **Artistic Expression:** Utilizing art and music as a means of communication and empowerment for refugees.

### Who This Affects Most

- **Non-profit:** Exploring opportunities for non-profit organizations to support refugees through branding and artistic initiatives.
- **Design:** Collaborating with designers to create meaningful visual representations that advocate for refugee rights.
- **Music:** Engaging musicians and composers to create anthems and soundtracks that capture the experiences and emotions of displaced individuals.

## Related on Trend Hunter

- [Refugee-Focused Youth Sport Initiatives](https://www.trendhunter.com/trends/moving-for-change.md)
- [Refugee-Supporting Ice Creams](https://www.trendhunter.com/trends/ben-jerrys-sunny-honey-home.md)
- [Carbon-Neutral Olympic Outfits](https://www.trendhunter.com/trends/official-outfit-for-team-china.md)
- [Reimagined Inclusive Community Flags](https://www.trendhunter.com/trends/pantone-1.md)
- [Inclusive Sports Torches](https://www.trendhunter.com/trends/paris-2024-olympics-torch.md)
- [Survivor Donated Fabric Kits](https://www.trendhunter.com/trends/fabric-of-the-community.md)
- [Refugee-Supporting Protein Bars](https://www.trendhunter.com/trends/kind-choose-love.md)
- [Sea-Awareness Sustainable Jerseys](https://www.trendhunter.com/trends/marshall-islands-soccer-federation.md)
- [Refugee-Informed Installations](https://www.trendhunter.com/trends/the-life-jackets-installation.md)
