# Anti-Meat Hypnosis Programs The Raging Pig Company's Get Off Meat Hypnosis is Mind-Changing By Laura McQuarrie | Published 2022-09-30 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/the-raging-pig-company References: [vegconomist](https://vegconomist.com/startups-accelerators-incubators/swedish-startup-the-raging-pig-company-is-offering-get-off-meat-hypnosis-program/)  As the sales of conventional bacon continue to fall, companies like Swedish start-up [The Raging Pig Company](https://www.trendhunter.com/trends/white-sausage) are stepping up to serve consumers the plant-based products that better align with their values. After a successful crowdfunding campaign on [Kickstarter](https://www.trendhunter.com/trends/unlimeat-jerky), The Raging Pig Company introduced a plant-based bacon seasoning. Now, the company aims to help even more people give up meat with a three-step guided hypnosis program. This first-of-its-kind hypnosis program will be available on all major podcast sites, including [Spotify](https://www.trendhunter.com/trends/hinge-no-ordinary-love) and Apple Podcast. Created to target people’s subconscious beliefs and make them aware of the facts and figures of the animal agriculture industry, the guided program lulls listeners into a relaxed state, where they may find themselves more open to change. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 27% | Activity: 40% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### What's Driving This Trend - **Plant-based Meat:** The Raging Pig Company's plant-based bacon seasoning and anti-meat hypnosis program are examples of the growing trend towards plant-based meat alternatives. - **Mindful Eating:** The guided hypnosis program developed by The Raging Pig Company reflects an emerging trend of mindfulness in food consumption, encouraging people to make more conscious choices about their diets. - **Alternative Wellness Therapies:** The use of hypnosis programs to change eating habits highlights the potential for alternative wellness therapies to disrupt the traditional healthcare industry. ### Who This Affects Most - **Food and Beverage:** The growth of plant-based meat products is transforming the food and beverage industry, creating opportunities for companies to develop innovative meat alternatives. - **Mental Health and Wellness:** The development of hypnosis programs for mindful eating presents opportunities for mental health and wellness industries to expand their offerings. - **Digital Media and Podcasting:** The distribution of hypnosis programs through major podcasting platforms highlights the potential for digital media and podcasting industries to play a role in the promotion of alternative wellness therapies. ## Related on Trend Hunter - [Delectable Plant-Based Bacons](https://www.trendhunter.com/trends/plantbased-bacons.md) - [Low-Fat Plant-Based Bacon](https://www.trendhunter.com/trends/77-foods-bacon.md) - [Pork Protein Alternatives](https://www.trendhunter.com/trends/new-age-eats.md) - [Sizzling Plant-Based Bacon](https://www.trendhunter.com/trends/true-bite-plantbased-bacon.md) - [Better-for-You Plant-Based Bacon](https://www.trendhunter.com/trends/ozo-plantbased-bacon.md) - [Crowdfunded Alternative Bacon Brands](https://www.trendhunter.com/trends/hooray-foods.md) - [Meatless Bacon Cubes](https://www.trendhunter.com/trends/meat-free-bacon.md) - [Plant-Based Smoked Bacon](https://www.trendhunter.com/trends/plant-based-smoked-bacon.md) - [Seaweed-Based Bacon Alternatives](https://www.trendhunter.com/trends/umaro-foods.md)