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# Quilted Modular Sofa Systems
The Quilton Sofa was Designed by Nipa Doshi and Jonathan Levian

By Elena Rahman | Published 2021-07-29 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/the-quilton-sofa
References: [wallpaper](https://www.wallpaper.com/design/doshi-levien-hay-quilton-sofa?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+Wallpaperfeed+%28Wallpaper%29) & [doshilevien](http://www.doshilevien.com/)

Nipa Doshi and Jonathan Levian designed the Quilton sofa. The London-based designers created the [modular sofa](https://www.trendhunter.com/trends/pillow-sofa) for the Danish brand called [Hay](https://www.trendhunter.com/trends/amanta). Described as a "[quilted landscape sofa system](https://www.trendhunter.com/trends/tuftytime-20)," the couch features a quilted motif. Inspired by classic sofa designs and tailoring, the furniture piece combines discreet elegance and bold elements.

Rolf Hay, the co-founder of Hay, expresses that the designers "are distinguished by their ability to create products that truly stand out, and they are incredibly original and detail-oriented in the way they think about design." For example, the sofa's subtle floating base is contrasted with its bold quilted pattern. In addition, a thin strip of material separates the sofa from the base, which allows users to mix and match the sofa's materials and colors.

Image Credit: Doshi Levien

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 90% | Activity: 65% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Furniture](https://www.trendhunter.com/furniture)

## Key Themes

### Why This Trend Is Growing

- **Modular Furniture Design:** Disruptive innovation opportunity for furniture companies to create unique furniture pieces with mix-and-match features using modern designs and materials.
- **Quilted Motif Trend:** Disruptive innovation opportunity for textile industries to incorporate the quilted motif design into various textile products such as beddings and curtains.
- **Tailored Sofa Design:** Disruptive innovation opportunity for sofa manufacturers to combine discreet elegance with bold elements and produce modern-looking tailored sofas.

### Industries Being Reshaped

- **Furniture Manufacturing:** Opportunity for furniture companies to integrate mix-and-match, tailored and quilted designs into their portfolios and stand out in the market.
- **Textile Manufacturing:** Opportunity for textile manufacturers to design and produce various home textile products such as beddings and curtains featuring the trendy quilted motif design.
- **Interior Design:** Opportunity for interior designers to incorporate modern-looking, tailored and bold furniture pieces with the mix-and-match feature into their projects and provide unique designs for clients.

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