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# Test Tube Watches
The PlastiChic Watch is an Colorfully Innovative Invention

By Joanne Lam | Published 2010-05-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/the-plastichic-watch
References: [plastichic.net](http://www.plastichic.net/)

The PlastiChic Watch is definitely a cute way to tell time. Coming in 19 different colors, these [silicone, waterproof watches](https://www.trendhunter.com/trends/casio-cpp002) can add a fun touch of [bright orange or yellow](https://www.trendhunter.com/trends/gshock-2100-series-rainbow-watch) to any outfit. Since the individual watches are so thin in shape, multiples of them can also be worn together to create a [bangle-like bracelet](https://www.trendhunter.com/trends/swatch-essentials).

Its interesting packaging also adds to its appeal. The PlastiChic Watch comes packaged within a test tube, making these new-born watches a little more geeky. Check them out in the gallery above.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 56% | Activity: 69% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches)

## Key Themes

### Why This Trend Is Growing

- **Colorful-watch Trend:** The popularity of the PlastiChic Watch highlights the growing trend of colorful and vibrant watches as a fashion statement.
- **Silicone-watch Trend:** The silicone material used in the PlastiChic Watch demonstrates the rising trend of lightweight and flexible watches that prioritize comfort and durability.
- **Multipurpose-watch Trend:** The ability to wear multiple PlastiChic Watches simultaneously as a bangle-like bracelet showcases the emerging trend of watches as versatile fashion accessories.

### Industries Being Reshaped

- **Fashion Accessories Industry:** The PlastiChic Watch innovation presents opportunities for fashion accessory brands to capitalize on the demand for colorful and trendy watch designs.
- **Materials Manufacturing Industry:** The use of silicone in the PlastiChic Watch suggests opportunities for materials manufacturers to explore the production of lightweight and flexible watch materials.
- **Packaging and Presentation Industry:** The unique test tube packaging of the PlastiChic Watch opens up possibilities for the packaging and presentation industry to develop innovative and quirky packaging solutions for watches.

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