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# Akoya Pearl Eye Creams
The Pearl Eye Cream from Tatcha Reduces Fine Lines and Dark Circles

By Riley von Niessen | Published 2019-04-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/the-pearl-eye-cream
References: [tatcha](https://www.tatcha.com/product/MED-PEARL-EYE.html?cgid=new#page=1&start=1)

The Pearl eye cream from [Tatcha](https://www.trendhunter.com/trends/brightening-collection), a high-end Japanese skincare and beauty label, boasts a tinted formula that enables it to function as both an anti-aging solution and a lightweight concealer at the same time.

The Pearl is offered in three tints to suit different skin tones, which are dubbed [Moonlight](https://www.trendhunter.com/trends/coach-dreams-moonlight), Softlight, and Candlelight. Each shade is meant to suit a range of skin tones due to the sheer finish. In addition to providing the under eye area with a lighter tint to diminish the appearance of dark circles, the formula boasts light-reflecting [Akoya](https://www.trendhunter.com/trends/wonder-pearl) peals that help to revitalize the sensitive skin.

For even more dramatic results, Tatcha recommends that consumers use The Pearl in tandem with its Luminous Deep Hydration Firming Eye Serum.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 34% | Activity: 39% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Tinted Eye Creams:** Skincare and beauty brands can capitalize on the trend of tinted eye creams as efficient and multifunctional solutions for aging and dark circles.
- **Light-reflecting Ingredients:** Beauty brands can innovate by incorporating light-reflecting ingredients, such as Akoya pearls, in their products to revitalize and brighten the skin around the eyes.
- **Multifunctional Solutions:** Skincare brands can bring innovation by creating multifunctional solutions, such as Tatcha's Pearl eye cream, that offer both anti-aging benefits and lightweight concealer in one product.

### Where This Applies

- **Skincare:** Skincare companies can benefit by integrating tinted solutions and light-reflecting ingredients to rejuvenate the skin, particularly around the eyes, offering both convenience and efficiency to customers.
- **Beauty:** Beauty companies can capitalize on the trend of multifunctional, tinted skincare products that can be used as both makeup and anti-aging solutions.
- **Cosmetics:** Cosmetics companies can innovate by developing eye makeup products that have skincare benefits and can take care of the delicate skin around the eyes.

## Related on Trend Hunter

- [Luxurious Rejuvenating Eye Creams](https://www.trendhunter.com/trends/eye-contour-cream1.md)
- [Compact Eye Creams](https://www.trendhunter.com/trends/circle-zero-eye-cream.md)
- [Filler-Effect Eye Creams](https://www.trendhunter.com/trends/fill-fix-undereye-cream.md)
- [Soft-Focus Eye Creams](https://www.trendhunter.com/trends/brightening-and-depuffing-eye-cream.md)
- [Vitamin-Powered Eye Creams](https://www.trendhunter.com/trends/skin-renewing-vitamin-c-eye-cream.md)
- [Tinted Undereye Cosmetics](https://www.trendhunter.com/trends/storied-beauty.md)
- [Multi-Benefit Eye Treatments](https://www.trendhunter.com/trends/instant-bright-eye.md)
- [Anti-Aging Eye Creams](https://www.trendhunter.com/trends/skin-renewing-eye-cream.md)
- [Licorice-Infused Dark Eye Creams](https://www.trendhunter.com/trends/dark-circle-eye-cream.md)
