# Canine Tongue Scrapers The Orapup Helps You Win the War Against Bad Doggie Breath By Michael Hines | Published 2012-08-23 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/the-orapup References: [gizmag](http://www.gizmag.com/orapup-bad-dog-breath/23825/) & [indiegogo](http://www.indiegogo.com/Orapup) The Orapup is the newest tool in the fight against [bad doggie breath](https://www.trendhunter.com/trends/double-dog-dare). Developed by Dr. Robert K. Wagstaff, the Orapup is essentially a [tongue scraper](https://www.trendhunter.com/trends/ordo-denta-reach) with some canine-specific modifications. It consists of bristles and four scrapers that are soft, but tough. The bristles loosen up the bacteria on the tongue while the scrapers collect it. Getting any dog to let you scrape its tongue is an exercise in futility. Dr. Wagstaff knows this, which is why he developed a [beef-flavored gel](https://www.trendhunter.com/trends/natural-pet-toothpaste) to put onto the brush. In addition to tasting good, the gel fights tartar and helps keep your dog's mouth smelling odorless. The brush is currently seeking funding on Indiegogo and will be sold for $15 upon release. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 20% | Activity: 50% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions) ## Key Themes ### What's Driving This Trend - **Canine Dental Health:** Disruptive innovation opportunity: Develop new tools or technologies to improve oral health for dogs. - **Pet Hygiene Products:** Disruptive innovation opportunity: Create innovative products to address various aspects of pet hygiene. - **Customized Pet Care:** Disruptive innovation opportunity: Offer personalized solutions and products for pet owners to meet their specific needs. ### Who This Affects Most - **Pet Care:** Disruptive innovation opportunity: Find new ways to improve and enhance pet care services. - **Health and Wellness:** Disruptive innovation opportunity: Develop products and services that promote the health and well-being of individuals and animals alike. - **Consumer Goods:** Disruptive innovation opportunity: Introduce innovative and unique products that cater to consumer needs and preferences. ## Related on Trend Hunter - [Breath-Freshening Tongues Scrapers](https://www.trendhunter.com/trends/the-gunkii.md) - [Vet-Formulated Dental Powders](https://www.trendhunter.com/trends/probright-advanced.md) - [Pet Oral Care Essentials](https://www.trendhunter.com/trends/skouts-honor.md) - [Electrolytic Dog Toothbrushes](https://www.trendhunter.com/trends/dog-toothbrush.md) - [Dental Health Dog Toys](https://www.trendhunter.com/trends/woof-bite-n-brush.md) - [Canine-Targeted Dental Wipes](https://www.trendhunter.com/trends/oh-normans.md) - [Pet-Targeted Oral Solutions](https://www.trendhunter.com/trends/dog-breath-spray.md) - [Seaweed-Based Dental Supplements](https://www.trendhunter.com/trends/dental-powder.md) - [Kelp-Powered Dental Chews](https://www.trendhunter.com/trends/daily-dental-support.md)