# One Million Masterpiece Help Create the World's Biggest Piece of Art By POPEYE | Published 2007-01-16 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/the-one-million-masterpiece-project References: [newscientist](http://www.newscientist.com) & [theonemillionmasterpiece](http://www.theonemillionmasterpiece.com/) A painting made from a million computer doodles is set to break records as the world's largest [collaborative work of art](https://www.trendhunter.com/trends/tissue-box-collection). The One Million Masterpiece invites budding artists to create a [square drawing online](https://www.trendhunter.com/trends/art-by-squares), to be incorporated into a massive canvas.It's a bit like the Million Dollar Homepage - where a UK student sold pixels for advertising space - but free. The only money involved is the [donations to charity](https://www.trendhunter.com/trends/the-community-cup) encouraged by the organisers **Implications** - Charitable organizations are a popular and extremely effective way for businesses to encourage customers to participate in their brand. By providing consumers with a persuasive reason for supporting a business, companies will see an increase in their target audience. Methods that allow audiences to interact with a business are also sure to result in an increase in sales and consumer interest. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 9% | Activity: 12% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### What Makes This Trend Stand Out - **Virtual Art Collaboration:** There is an opportunity for the development of online platforms that enable artists to collaborate on virtual art projects, which can break previous records - **Crowdsourced Art:** The trend for crowd-sourced artwork will continue to grow with charitable organizations using this as a way of boosting donations - **Online Community Engagement:** Creating online communities through collaborative art projects can be a way for businesses to attract and engage users with their brand ### Sectors Adopting This - **Art and Design:** Artists, art galleries and museums can use online platforms for virtual collaboration on artworks to attract and engage art lovers - **Charity and Non-profit:** Nonprofit organizations can utilize crowdsourced art initiatives as a way to raise awareness, and as a source of fundraising - **Marketing and Advertising:** Crowdsourced art projects can be used to increase brand awareness and to engage with target audiences, which can be an excellent marketing opportunity ## Related on Trend Hunter - [Global Pixel Canvas](https://www.trendhunter.com/trends/wplace.md) - [Collaborative Drawing Games](https://www.trendhunter.com/trends/boring-canvas.md) - [Charitable Low-Cost Art Raffles](https://www.trendhunter.com/trends/1-picasso-for-100-euros.md) - [Kindness-Promoting Marketing Campaigns](https://www.trendhunter.com/trends/1-million-acts-of-kindness.md) - [Interactive Emoji Grids](https://www.trendhunter.com/trends/one-million-emojis.md) - [Collaborative Artistic Projects](https://www.trendhunter.com/trends/creator-odyssey.md) - [Frameable Jigsaw Puzzles](https://www.trendhunter.com/trends/frameable-jigsaw-puzzle.md) - [Idea Generation Tools](https://www.trendhunter.com/trends/one-million-ideas.md) - [Prize-Offering QR Code Puzzles](https://www.trendhunter.com/trends/2-million-dollar-puzzle.md)