# The No Impact Lifestyle Experiment A Year Without Toilet Paper By Trendopoly | Published 2007-03-22 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/the-no-impact-lifestyle-experiment-a-year-without-toilet-paper References: [nytimes](http://www.nytimes.com/2007/03/22/garden/22impact.html?ex=1332216000&en=e775250d1fe1ae13&ei=5088&partner=rssnyt&emc=rss) & [noimpactman](http://www.noimpactman.com) Organically grown food, no shopping, no trash, indoor composting, [no paper products](https://www.trendhunter.com/trends/papaya-reusables) and no carbon-fueled transportation are just some of the rules of the No Impact Lifestyle Experiment of a New York couple intent on reducing their ecological footprint - in the middle of the city. That means grocery job in the snow and in the rain on a scooter and a full year... a YEAR, folks! Without [TOILET PAPER](https://www.trendhunter.com/trends/rollieco)! Spices are also on list of no-no's. Thankfully the couple has found a place to buy milk in [reusable glass bottles](https://www.trendhunter.com/trends/zero-1). ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 41% | Activity: 30% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Sustainable Living:** The No Impact Lifestyle Experiment shows the trend of individuals willing to drastically reduce their carbon footprint for a better environment. - **Zero-waste Living:** Living without paper products, making compost, and finding stores with reusable glass bottles illustrates the trend of adopting zero-waste policies. - **Alternative Transportation:** The couple's use of a scooter in all weather conditions demonstrates the trend of exploring alternative modes of transportation for environmental preservation. ### Industries Being Reshaped - **Sustainable Agriculture:** Organic farming and gardening are innovative disruptive opportunities to reduce carbon emissions caused by modern agriculture practices. - **Waste Management:** Indoor composting and elimination of paper products highlight the need for alternative waste management options in urban environments. - **Electric Transportation:** The trend towards alternative transportation such as electric vehicles can be seen as a disruptive opportunity to reduce carbon emissions and pollution caused by traditional modes of transportation. ## Related on Trend Hunter - [Plastic Intervention Programs](https://www.trendhunter.com/trends/plastic-intervention.md) - [Luxury Vegan Bath Tissues](https://www.trendhunter.com/trends/wholeroll.md) - [Sustainable Toilet Paper Brands](https://www.trendhunter.com/trends/sustainable-toilet-paper.md) - [Packable Backcountry Bathroom Kits](https://www.trendhunter.com/trends/bathroom-kit.md) - [Endless Toilet Paper Rolls](https://www.trendhunter.com/trends/forevr-roll.md) - [Eco-Friendly Coffee Bundles](https://www.trendhunter.com/trends/blend-no-2.md) - [Clogging-Free Bamboo Toilet Papers](https://www.trendhunter.com/trends/krazy-klean-walla.md) - [Eco-Focused Toilet Paper Products](https://www.trendhunter.com/trends/sainsburys-toilet-paper.md) - [Paper-Free Kitchen Towels](https://www.trendhunter.com/trends/reusable-paper-towels.md)