# Young Punk Style 'The New Wave' by Lucie Crewdson Shows the Modern Face of Rockstar Fashion By Marissa Brassfield | Published 2010-06-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/the-new-wave-by-lucie-crewdson References: [behance.net](http://www.behance.net/Gallery/The-NEW-Wave/512831) & [luciecrewdsonrbonmade](http://luciecrewdson.carbonmade.com/) Punk fashion isn't just for aging rockers and angst-ridden twentysomethings, as 'The New Wave' by Lucie Crewdson demonstrates. This shoot features a young model rocking [denim vests, leather jackets, fur](https://www.trendhunter.com/trends/at-the-edge-of-time), and the perfect [punk rock scowl](https://www.trendhunter.com/trends/zero-skateboards). As emo teens and tweens grow into young adulthood, it's only natural that they should seek something edgier. I love the effortless, comfortable styles seen in 'The New Wave' by Lucie Crewdson. **Implications** - The featured images have a blueish tint to them that helps them take on a very emo effect. Although [emo style](https://www.trendhunter.com/trends/songs-of-siren) often reflects youngsters that are down-in-the-dumps, the featured model is full of smiles. She is probably happy about all the amazing styles she got to try on! ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 94% | Activity: 49% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Emo Fashion Revival:** Opportunity for brands to capitalize on the growing interest in emo fashion among young adults. - **Youthful Punk Attitude:** Potential for fashion and lifestyle brands to cater to the desire for edgier styles and attitudes among young consumers. - **Alternative Fashion Influences:** Rise in popularity of alternative subcultures like punk and emo, leading to increased demand for unique fashion choices. ### Who This Affects Most - **Fashion Retail:** Disruptive innovation opportunity for retailers to curate and market collections that tap into the growing interest in punk and emo fashion. - **Music Merchandise:** Potential for music merchandisers to expand their offerings with edgy and alternative fashion items inspired by punk and emo styles. - **Photography and Art:** Opportunity for photographers and artists to explore and interpret punk and emo fashion in visually striking ways, attracting a new audience. ## Related on Trend Hunter - [Refreshed Expressive Fashion Brands](https://www.trendhunter.com/trends/cheap-monday-relaunch.md) - [Subculture-Themed Generational Fashion](https://www.trendhunter.com/trends/wildest-ones-yet.md) - [Punk Rock-Themed Hardware Clogs](https://www.trendhunter.com/trends/foam-clogs-1.md) - [Brand Refresh Preview Events](https://www.trendhunter.com/trends/cheap-monday-event.md) - [High School-Inspired Autumn Fashion](https://www.trendhunter.com/trends/erl-2.md) - [Punk History Apparel](https://www.trendhunter.com/trends/the-war-of-the-three-kingdoms.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Archive-Inspired Retro Luxe Fashion](https://www.trendhunter.com/trends/tattoo-collection.md)