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# Customer Racing Programs
The New Audi R8 Was Designed For Aerodynamics

By Daniel Johnson | Published 2019-07-12 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/the-new-audi-r8
References: [hypebeast](https://hypebeast.com/2019/7/audi-r8-lms-gt2-customer-racing-program-release) & [audi](https://www.audi.com/en/experience-audi/audi-sport/audi-racing-models/r8-lms-gt2.html)

There is not a more powerful [consumer racing car](https://www.trendhunter.com/trends/toyota-gr-yaris-aero-performance) than the new [Audi](https://www.trendhunter.com/trends/audi-rs-q-etron-e2) R8 LMS GT2. The company has created its best customer racing vehicle after 11 years of development and it is a culmination of many technological advancements. Due to its features, the car is specifically designed for racing. The design features increased aerodynamics, as well as a rood and mounted air intake which cools the inside of the car. Moreover, traction control and an upgraded suspension allow the car to handle like a race car.

The new Audi R8 is extremely fast, due to its s5.2 liter v10 engine, as well as a seven-speed double clutch system. The car can produce 640 horsepower and 550 Nm of torque, bringing the car to 123 horsepower per liter of displacement.

Image Credit: Audi

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 22% | Activity: 25% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Consumer Racing Cars:** Disruptive innovation opportunity: Developing more powerful and technologically advanced consumer racing cars to meet the demands of racing enthusiasts.
- **Enhanced Aerodynamics:** Disruptive innovation opportunity: Creating innovative aerodynamic designs for racing cars to optimize speed and performance.
- **Advanced Suspension Systems:** Disruptive innovation opportunity: Designing upgraded suspension systems for racing cars to improve handling and control.

### Sectors Adopting This

- **Automotive Industry:** Disruptive innovation opportunity: Collaborating with automakers to develop cutting-edge technologies and designs for consumer racing cars.
- **Motorsports Industry:** Disruptive innovation opportunity: Offering advanced racing products and services to cater to the needs of professional and amateur racers.
- **Automotive Accessories Industry:** Disruptive innovation opportunity: Creating innovative accessories and components specifically designed for high-performance racing cars.

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