# Post-Performance Musician Montages Matthias Willi and Olivier Joliat’s ‘The Moment Aft By Katie Pagnotta | Published 2012-12-11 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/the-moment-after-the-show References: [aftertheshow.ch](http://www.aftertheshow.ch/index.php?pid=project&l=d) Photographer Matthias Willi and writer Olivier Joliat were able to convince 100 bands to take part in a [montage book](https://www.trendhunter.com/trends/sonic-editions) ‘The Moment After the Show,’ featuring [snap shots of musicians](https://www.trendhunter.com/trends/holy-ohio). Willi and Joliat’s book took over 5 years to complete. The duo followed and met up with [musicians from all over the world](https://www.trendhunter.com/trends/skyscanner-music-guides) and captured their essence post-show. Major photo-ops include superstars like Iggy Pop from The Stooges and members from big bands both classic and contemporary from The Eagles to The Kooks. Willi and Joliat were able to allow the public into an unknown realm and the photos and quotes are enlightening, as well as endearing. ‘The Moment After the Show’ is a triumph and a concept that is original and insightful. ## Trend Insights (Trend Hunter) - Score: 0.4/10 - Popularity: 2% | Activity: 1% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### Why This Trend Is Growing - **Post-performance Montages:** This trend of capturing musicians post-show in a montage format provides a unique and intimate glimpse into their lives and can be expanded to other areas of entertainment, such as actors or athletes. - **Snap Shot Books:** The concept of creating a book filled with snap shots of musicians can be extended to other themes and industries, such as fashion, travel, or food, offering a fresh and visually appealing perspective. - **Celebrity Engagement:** The public's interest in behind-the-scenes moments of celebrities can be leveraged by brands to create innovative marketing campaigns or generate unique content partnerships for mutual benefit. ### Industries Being Reshaped - **Photography:** Photography industry can explore the concept of post-performance montages not only for musicians but also for other subjects, such as actors, athletes, or even everyday individuals, allowing for new artistic expressions. - **Publishing:** Publishing industry can capitalize on the popularity of snap shot books by exploring different themes beyond musicians, presenting a compelling visual storytelling experience for readers across various genres. - **Entertainment:** The entertainment industry can tap into the trend of celebrity engagement and behind-the-scenes moments to create engaging content, build stronger connections with audiences, and generate additional revenue streams. ## Related on Trend Hunter - [Hipster Era Photography Books](https://www.trendhunter.com/trends/the-cobrasnake-y2ks-archive.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Café Jazz Heritage Books](https://www.trendhunter.com/trends/jazz-kissa.md) - [Skateboard-Themed Photography Books](https://www.trendhunter.com/trends/rabbit-hole-1.md) - [Artist-Launched Tour Books](https://www.trendhunter.com/trends/eras-tour-book.md) - [Portable Music Sketchbooks](https://www.trendhunter.com/trends/everglow1.md) - [Britpop Photography Exhibitions](https://www.trendhunter.com/trends/oasis-photography-exhibition.md) - [Public Art Displays](https://www.trendhunter.com/trends/paul-anthony-smith.md) - [Surfing-Focused Books](https://www.trendhunter.com/trends/raymond-pettibon-1.md)