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# Mobile Sci-Fi AR Experiences
The Mandalorian AR Experience is Being Launched for Select 5G Phones

By Michael Hemsworth | Published 2020-11-26 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/the-mandalorian-ar-experience
References: [geeky-gadgets](https://www.geeky-gadgets.com/google-and-disney-launch-the-mandalorian-ar-experience-25-11-2020/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+geeky-gadgets+%28Geeky+Gadgets%29) & [blog.google](https://blog.google/products/pixel/mandalorian-in-ar/)

Fans of the Star Wars universe are likely to be pleased with the announcement of the new The Mandalorian AR Experience as a way to help them bring their favourite characters from the namesake show to life. The experience is being launched in collaboration between [Google](https://www.trendhunter.com/trends/pixel-arena), [Disney](https://www.trendhunter.com/trends/disney-uncharted-adventure) and [Lucasfilm](https://www.trendhunter.com/trends/star-wars-beyond-victory), and is being made available as a free download via the Google Play store for the latest Google Pixel 5 as well as other 5G-enabled Android devices. Users can choose from all of their favourite characters including Din Djarin and The Child, and can even interact with them thanks to the namesake augmented reality (AR) functionality.

The Mandalorian AR Experience includes hyper-detailed effects that will enable fans to have fun creating a number of scenes with their favourite characters from the comfort of home.

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 75% | Activity: 66% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Why This Trend Is Growing

- **Sci-fi AR Experiences:** Opportunity to innovate in creating immersive augmented reality experiences based on popular sci-fi franchises like Star Wars.
- **Mobile AR Gaming:** Opportunity to develop and launch mobile games with augmented reality features that allow users to interact with their favorite characters.
- **Collaborative AR Projects:** Opportunity to collaborate with entertainment companies and technology providers to create engaging augmented reality experiences for fans.

### Industries Being Reshaped

- **Mobile Technology:** Mobile phone manufacturers and software developers can leverage AR technology to create new experiences and apps.
- **Entertainment:** Entertainment companies can partner with technology companies to bring popular franchises to life through immersive AR experiences.
- **Gaming:** Gaming industry can explore the potential of augmented reality to develop innovative and interactive gaming experiences.

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