# Reaction-Capturing Kisstography Photographer Jedediah Johnson is Behind The Makeout Project By Lacey-Jane Walsh | Published 2014-01-25 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/the-makeout-project References: [designtaxi](http://designtaxi.com/news/363321/Photographer-Captures-The-Reactions-Of-People-After-Making-Out-With-Them/) & [jedediahjohnson](http://www.jedediahjohnson.com/) Photographer Jedediah Johnson explores the nature of a kiss in ‘The Makeout Project.’ To create this series Johnson applied [red lipstick](https://www.trendhunter.com/trends/bisou-balm) to himself and kissed a number of different subjects, both males and females, for varying amounts of time. The idea behind this [kiss-filled photography project](https://www.trendhunter.com/trends/vaquera-x-nike-air-max-dn8) was to challenge the idea that a kiss has to be a [romantic gesture](https://www.trendhunter.com/trends/vaseline-x-red-lobster-kissing-booth). Johnson explained what he was going to do to his subjects, and then captured their reactions with photographs. The artist says that each kiss was different in terms of length and intimacy. Some kisses were playful, while others were passionate. Some were welcome, and others were unwanted. The lipstick-smeared faces of his subjects communicate to viewers what the nature of the kiss was. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 68% | Activity: 69% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography) ## Key Themes ### What Makes This Trend Stand Out - **Explorative Photography:** The Makeout Project by Jedediah Johnson challenges traditional photography by exploring the nature of kisses and capturing diverse reactions. - **Reimagining Gestures:** By challenging the idea that a kiss has to be romantic, Johnson's project opens up new possibilities for reimagining and capturing everyday gestures. - **Non-traditional Intimacy:** The Makeout Project highlights the different forms of intimacy, both wanted and unwanted, to spark discussions about non-traditional relationships. ### Sectors Adopting This - **Photography:** The Makeout Project showcases innovative and unconventional photography techniques that challenge traditional norms. - **Art:** Jedediah Johnson's project blurs the lines between photography and performance art, offering a unique and thought-provoking artistic experience. - **Social Commentary:** The Makeout Project serves as a platform for discussing societal views on intimacy, consent, and gender, making it relevant for social advocacy and conversation. ## Related on Trend Hunter - [Second Chance Campaigns](https://www.trendhunter.com/trends/second-first-kiss.md) - [Distorted Furniture Street Art](https://www.trendhunter.com/trends/first-kiss-at-last-light.md) - [Digital Touch Platforms](https://www.trendhunter.com/trends/kisstouch.md) - [Photography Project Series](https://www.trendhunter.com/trends/still-life-1.md) - [Cheeky Hygiene Company Campaigns](https://www.trendhunter.com/trends/so-clean-you-can-kiss-it.md) - [Functional Gingerbread Cameras](https://www.trendhunter.com/trends/gingerbread-camera.md) - [Surreal Love-Themed Sculptures](https://www.trendhunter.com/trends/joakim-ojanen.md) - [Kiss Lip-Shaped Lounge Chairs](https://www.trendhunter.com/trends/kisss-lounge-chair.md) - [In-The-Dark Cosmetic Pop-Ups](https://www.trendhunter.com/trends/shop-in-the-dark.md)