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# Electric Performance Vehicles
The Luce is Ferrari’s First Electric Vehicle Designed with Jony Ive

By Amy Duong | Published 2026-05-26 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/the-luce
References: [ferrari](https://www.ferrari.com/en-EN/auto/ferrari-luce)

![Electric Performance Vehicles](https://cdn.trendhunterstatic.com/thumbs/615/the-luce.jpeg)

[Ferrari](https://www.trendhunter.com/trends/ferrari-849-testarossa) unveiled the Luce as the company’s first fully electric vehicle developed in collaboration with Jony Ive, Marc Newson, and the San Francisco-based design collective [LoveFrom](https://www.trendhunter.com/trends/luce-1). The five-seat EV combines smooth body surfacing, flush glazing, enclosed wheel designs, and simplified geometric forms across a [low-profile grand touring silhouette](https://www.trendhunter.com/trends/range-rover-gt). Ferrari paired the exterior with a glass-heavy cabin featuring anodized aluminum, OLED display systems, and a rotating central screen integrated into the dashboard architecture.

The interior incorporates physical switches, dials, and levers alongside digital interfaces, departing from touchscreen-dominant EV layouts. Ferrari and LoveFrom developed a movable instrument cluster, a multifunction mechanical display system, and a gear selector integrating Gorilla Glass components throughout the cockpit. The Luce uses a four-motor electric drivetrain producing more than 1,000 horsepower with a reported 0–60 mph time below 2.5 seconds and an estimated driving range exceeding 300 miles.

Image Credit: Ferrari

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 13% | Activity: 13% | Freshness: 78%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Why This Trend Is Growing

- **Designer-driven EV Aesthetics:** A shift toward collaborations with high-profile designers creates demand for signature exterior and cabin languages that redefine brand differentiation in electric vehicles.
- **Hybrid Analog-digital Cockpits:** Combining tactile controls with expansive OLED and rotating displays introduces new paradigms for driver engagement and user-interface personalization in premium cars.
- **High-performance Multi-motor Drivetrains:** Ultra-fast, quad-motor architectures delivering supercar acceleration and long-range capability reshape expectations for performance, packaging, and thermal management in EV platforms.

### Industries Being Reshaped

- **Luxury Automotive:** The premium segment is positioned to leverage designer collaborations and bespoke material palettes to command higher margins and cultivate exclusive customer experiences.
- **Automotive Interior Materials:** Innovations in anodized metals, Gorilla Glass integration, and seamless glazing open possibilities for new supply chains and manufacturing techniques focused on premium tactile quality.
- **Battery and Power Electronics:** Advances in energy density and high-power electronics become critical to supporting multi-motor setups that aim to balance extreme performance with long driving ranges.

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