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# Artisan-Inspired Soda Flavors
The London Essence Company Crafted Sodas Come in Two New Flavors

By Michael Hemsworth | Published 2023-10-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/the-london-essence-company
References: [foodbev](https://www.foodbev.com/news/the-london-essence-company-launches-new-crafted-sodas/) & [londonessenceco](https://www.londonessenceco.com/)

![Artisan-Inspired Soda Flavors](https://cdn.trendhunterstatic.com/thumbs/516/the-london-essence-company.jpeg)

The London Essence Company crafted sodas are introducing two new flavors in the UK to provide consumers with a way to indulge in a high-quality, artisan refreshment at their leisure.

The sodas come in the new Raspberry & Rose and Aromatic Orange & Fig flavors, which both come in 500ml bottles and are arriving now at [Tesco](https://www.trendhunter.com/trends/flavoured-still-water) locations. Shoppers will be able to also pick up the sodas from the Britvic-owned beverage brand at [Morrisons](https://www.trendhunter.com/trends/j2o-dragonberry) and [Sainsbury's](https://www.trendhunter.com/trends/fentimans-botanically-brewed) locations starting from October 22 and 23, respectively.

UK Head of Marketing Melanie Ginsberg spoke on the new flavors within The London Essence Company crafted sodas portfolio saying, "Ingrained in our ethos is an uncompromising commitment to quality flavours and these new crafted sodas from The London Essence Company are no exception, allowing consumers to enjoy a premium drinks experience from the comfort of their own home."

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 26% | Activity: 28% | Freshness: 18%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Crafted Sodas:** The introduction of new flavors in The London Essence Company crafted sodas provides consumers with high-quality and artisan refreshment options.
- **Raspberry & Rose Flavor:** The new Raspberry & Rose flavor in The London Essence Company crafted sodas offers a unique and indulgent taste experience.
- **Aromatic Orange & Fig Flavor:** The Aromatic Orange & Fig flavor in The London Essence Company crafted sodas presents a captivating blend of fruity and aromatic notes.

### Where This Applies

- **Beverage Industry:** The London Essence Company crafted sodas add a touch of artisanal sophistication to the beverage industry.
- **Retail Industry:** The availability of The London Essence Company crafted sodas in Tesco, Morrisons, and Sainsbury's contributes to the growth of the retail industry.
- **Home Entertainment Industry:** The convenience of enjoying premium crafted sodas from The London Essence Company at home aligns with the evolving trends in the home entertainment industry.

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