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# Mermaid Princess Brush Sets
The Little Mermaid Collection was Inspired by Ariel and Ursula

By Ell Smith | Published 2018-05-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/the-little-mermaid-collection
References: [hypebae](https://hypebae.com/2018/5/little-mermaid-makeup-brushes-spectrum-collections-disney) & [spectrumcollections](https://www.spectrumcollections.com/)

Cosmetic connoisseurs can now celebrate their love for their favorite underwater [Disney](https://www.trendhunter.com/trends/the-little-mermaid-1) character from the confines of their vanity mirror, with the introduction of Spectrum The Little Mermaid Collection.

The collection is comprised of two [brush sets](https://www.trendhunter.com/trends/wicked-for-good1), one inspired by Ariel and one inspired by Ursula. Both sets arrive in the appropriate colorways and feature a unique portrait of the character inside of a shell-inspired carrying case. Those looking for something a little extra will be interested in the line's unique treasure set, which was inspired by Ariel's spoon collection and features brushes that are reminiscent of these utensils.

In an official statement, the brand stated “It is an incredible honor to be working with a global brand so rich in heritage. We grew up with Disney and for us it represents a magical, colorful and inspirational world."

Image Credit: Spectrum

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 57% | Activity: 44% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Character-themed Cosmetic Collections:** Opportunity to create makeup brush sets and accessories inspired by popular characters from movies, TV shows, and books.
- **Limited Edition Beauty Products:** Creating special edition beauty products that cater to fans of a particular franchise or theme can generate excitement and increase sales.
- **Cosmetic Collaboration with Established Brands:** Collaborating with well-known brands, such as Disney, can create unique and highly sought after cosmetic collections.

### Where This Applies

- **Cosmetics:** The cosmetics industry can tap into the trend of character-themed brush sets and limited edition products to attract more customers and increase sales.
- **Entertainment Merchandise:** The market for entertainment merchandise can expand to include beauty products, offering fans more ways to express their love for their favorite characters.
- **Licensing and Brand Partnerships:** Companies specializing in licensing and brand partnerships can help bridge the gap between cosmetics brands and popular entertainment franchises, creating mutually beneficial collaborations.

## Related on Trend Hunter

- [Live-Action Mermaid Film Haircare](https://www.trendhunter.com/trends/the-little-mermaid-1.md)
- [Princess-Themed Lip Glosses](https://www.trendhunter.com/trends/ultra-glossy-lip.md)
- [Mermaid-Inspired Makeup Collections](https://www.trendhunter.com/trends/shells-jewel-collection.md)
- [Fairytale-Inspired Fragrances](https://www.trendhunter.com/trends/the-enchanting-collection.md)
- [Film-Themed Retailer Collections](https://www.trendhunter.com/trends/target-x-disney-the-little-mermaid-collection.md)
- [Whimsical Character-Inspired Statement Capsules](https://www.trendhunter.com/trends/aldo-x-disney.md)
- [Broom-Shaped Beauty Brushes](https://www.trendhunter.com/trends/custom-complexion-brush.md)
- [Fantasy-Comedy Makeup Collabs](https://www.trendhunter.com/trends/colourpop-x-dreamworks-shrek.md)
- [Film-Resembling Mermaid Dolls](https://www.trendhunter.com/trends/little-mermaid-doll.md)
