# Three-Headed Bear Collectibles The Last Zectron's Unveiled a 7" Tall 'Bear God' Vinyl Figure By Riley von Niessen | Published 2020-09-23 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/the-last-zectron References: [store.unboxindustries.info](http://store.unboxindustries.info/product/bear-god-by-zectron) & [instagram](https://www.instagram.com/thelastzectron/?hl=en) As a part of Unbox Industries' 'Who Goes There?' series, artist and toy maker The [Last Zectron](https://www.trendhunter.com/trends/aesthetics-and-functionality) created 'Bear God,' a colorful 7" tall figure that follows up a former release that was smaller in scale. Launched as a project to make [vinyl figures](https://www.trendhunter.com/trends/pop-mart-chucky) more accessible to consumers who are [building up their collections](https://www.trendhunter.com/trends/fisherprice-little-people-x-andre-saraiva), Who Goes There? is an ongoing series that Unbox Industries plans to continue, with Bear God being its second release. The figure is made from a marble soft vinyl material, and comes packaged with a header card. Bear God is mostly covered with a bright lime green paint, but also features hints of bright blue and yellow for contrast. Bear God will be available on Unbox Industries' website starting September 26th, 2020. Image Credit: Unbox Industries / The Last Zectron ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 3% | Activity: 6% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### What Makes This Trend Stand Out - **Accessible Vinyl Figures:** The trend of making vinyl figures more accessible to consumers who are building up their collections presents opportunities for disruptive innovation in the collectibles industry. - **Colorful Toy Figures:** The trend of creating colorful and vibrant toy figures, like the 'Bear God,' opens up possibilities for disruptive innovation in the designer toy industry. - **Limited Edition Releases:** The trend of releasing limited edition figures, such as the 'Bear God,' provides opportunities for disruptive innovation in the vinyl toy market by generating exclusivity and scarcity. ### Sectors Adopting This - **Collectibles Industry:** The collectibles industry can explore disruptive innovation opportunities by embracing accessible vinyl figures and expanding their customer base. - **Designer Toy Industry:** The designer toy industry can capitalize on the trend of colorful and vibrant toy figures, like the 'Bear God,' by creating unique and visually striking designs. - **Vinyl Toy Market:** The vinyl toy market can leverage the trend of limited edition releases, such as the 'Bear God,' to create a sense of exclusivity and drive consumer demand. ## Related on Trend Hunter - [Pop Culture Vinyl Toys](https://www.trendhunter.com/trends/berbrick-vecna.md) - [London-Inspired Bear Figures](https://www.trendhunter.com/trends/bearbrick-1.md) - [Watermarked Jade Bear Figurines](https://www.trendhunter.com/trends/jade-berbrick.md) - [Bear-shaped Bluetooth Speakers](https://www.trendhunter.com/trends/bearbrick-collectible-toy.md) - [Paint-Splattered Bear Figurines](https://www.trendhunter.com/trends/jackson-pollock-studio.md) - [70s-Themed Collectibles](https://www.trendhunter.com/trends/corduroy-bearbrick.md) - [Playful Collectible Figures](https://www.trendhunter.com/trends/zsiga-care-bears.md) - [Denim-Themed Luxury Figurines](https://www.trendhunter.com/trends/levis-6.md) - [Cartoon-Focused Toy Figurines](https://www.trendhunter.com/trends/zord-ascension-project.md)