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# Frotastic Fashion
Model Liya Kebede Casts 'The Last Silhouette' in Vogue Italia

By Marissa Liu | Published 2010-03-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/the-last-silhouette-in-vogue-italia
References: [picsandmodels.blogspot](http://picsandmodels.blogspot.com/2010/03/liya-kebede-vogue-italy-march-2010.html) & [vogue.it](http://www.vogue.it/en)

Pouffy, teased hair is part of 'The Last Silhouette' in Vogue Italia. Model Liya Kebede poses fiercely on a fire escape for photographer Mario Sorrenti for the editorial, which appears in the March 2010 issue of the magazine.

Fashion editor George Cortina styled 'The Last Silhouette' for Vogue Italia. Kebede poses in [fashion from Alaia](https://www.trendhunter.com/trends/contemporary-femininity) and a lot of Dolce & Gabbana for the [black-and-white spread](https://www.trendhunter.com/trends/jiyongkim-fw25). With the sun in the background and the interesting angles, this is one captivating shoot.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 71% | Activity: 60% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Pouffy Hair:** Disruptive innovation opportunity: Develop new hair products and techniques to achieve pouffy hair styles that are trendy and easy to maintain.
- **Black-and-white Fashion Photography:** Disruptive innovation opportunity: Utilize innovative technology and editing techniques to enhance and modernize black-and-white fashion photography, creating a fresh and captivating aesthetic.
- **Fire Escape Fashion Shoots:** Disruptive innovation opportunity: Collaborate with urban environments to create unique and adventurous fashion shoots, utilizing fire escapes, rooftops, and other unconventional locations.

### Where This Applies

- **Hair Products:** Disruptive innovation opportunity: Develop and market new hair products that cater specifically to achieving and maintaining pouffy hair styles.
- **Fashion Photography:** Disruptive innovation opportunity: Create new editing techniques, software, and equipment to enhance the aesthetic and allure of black-and-white fashion photography.
- **Fashion Shoot Locations:** Disruptive innovation opportunity: Partner with urban spaces and architecture firms to identify and transform unconventional locations into desirable settings for fashion shoots.

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