# Apocalyptic Survival Previews The Last of Us Trailer Debuts with Intense Moments By Matt Ho | Published 2011-12-13 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/the-last-of-us-trailer References: [theawesomer](http://theawesomer.com/the-last-of-us-teaser/139848/) & [gamefreaks.co.nz](http://www.gamefreaks.co.nz/2011/12/11/naughty-dog-reveals-last/) The latest video game preview that has the web buzzing is The Last of Us trailer from the studio who released popular games such as Unchartered 3. Much like Dead Island, The Last of Us trailer starts off with an intense cinematic moment. The video game takes place in a [post-apocalyptic world](https://www.trendhunter.com/trends/after-inc-game) where survival is key. The clip features a young girl with an older man who are trying to survive a world that has gone to hell and is now overrun by [zombie-like creatures](https://www.trendhunter.com/trends/days-gone-remastered) with a thirst for blood. After searching a man who was knocked out by one of the protagonists, the heroes soon hear that a few creatures have entered the room and end up hiding in the bathroom. Do they get out alive? Watch and find out in this nail-biting preview. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 20% | Activity: 78% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games) ## Key Themes ### Why This Trend Is Growing - **Post-apocalyptic Entertainment:** The popularity of post-apocalyptic video games presents opportunities for disruptive innovation in the entertainment industry. - **Survival Gaming:** The emergence of survival as a popular theme in video games creates opportunities for disruptive innovation in gaming technology. - **Zombie Culture:** The continued fascination with zombie culture presents opportunities for disruptive innovation in the entertainment industry. ### Industries Being Reshaped - **Video Games:** The Last of Us trailer highlights opportunities for disruptive innovation in the video game industry, specifically in survival and post-apocalyptic themed games. - **Entertainment:** Post-apocalyptic and zombie-themed entertainment continues to attract a large audience, creating opportunities for disruptive innovation in movies, TV shows and books. - **Technology:** The incorporation of survival and post-apocalyptic features in video games presents opportunities for disruptive innovation in gaming technology, such as virtual reality and artificial intelligence. ## Related on Trend Hunter - [Zombie Survival Challenges](https://www.trendhunter.com/trends/bullets-brains.md) - [Monstrous Horror Video Games](https://www.trendhunter.com/trends/horror-video-games.md) - [Superhero Dramatic Game Trailers](https://www.trendhunter.com/trends/spiderman-2-game.md) - [Open-World Multiplayer Video Games](https://www.trendhunter.com/trends/palworld.md) - [Horde Survival Game Updates](https://www.trendhunter.com/trends/vampire-survivors-operation-guns.md) - [Volcanic Game Trailers](https://www.trendhunter.com/trends/horizon-forbidden-west-burning-shores.md) - [Early-Access Survival RPGs](https://www.trendhunter.com/trends/ifsunsets.md) - [Lifelike FPS Games](https://www.trendhunter.com/trends/unrecord.md) - [Dynamic First-Person Shooter Games](https://www.trendhunter.com/trends/immortals-of-aveum-game.md)