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# Snowy Bunny-Eared Editorials
'The Keepers' Editorial Features Creepy Children Playing About

By Anne Booth | Published 2013-10-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/the-keepers
References: [behance.net](http://www.behance.net/gallery/The-Keepers-wwwboysbygirlscouk/11205269) & [boysbygirls](http://www.boysbygirls.co.uk)

In 'The Keepers' editorial there are normal [children's fashion photos](https://www.trendhunter.com/trends/uniqlo-kids), but there are also photos that are quite frightening. There are three children all together (three young boys).

The youngest boy wears white bunny ears in some of the photos and a white fur vest. In one of the photos, a bunny mask and ears is worn, as the two other boys wear black masks within the woods. The photograph is in black and white and is very frightening. The [creepy winter settings](https://www.trendhunter.com/trends/the-room-by-gentle-monster) and the old brick home is used as a backdrop for the boys to show off their fashions.

All three of them glare at the camera without an expression on their face. The fashions also contrast each other within 'The Keepers' as a [metallic jacket](https://www.trendhunter.com/trends/winter-2025-campaign) is worn by the youngest -- a very modern look -- and a simple plaid shirt is worn by another. 'The Keepers' scares us with bold fashion looks but also has us wanting more.

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 12% | Activity: 8% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Creepy Children's Fashion:** Opportunity for creating unsettling fashion editorials featuring children.
- **Winter-themed Fashion Editorials:** Opportunity to create visually captivating and eerie fashion editorials set in a wintery backdrop.
- **Contrasting Fashion Styles:** Opportunity to showcase contrasting fashion styles for a bold and captivating editorial.

### Where This Applies

- **Fashion Photography:** Potential for fashion photographers to experiment with creepy and captivating visual narratives.
- **Children's Fashion:** Opportunity for children's fashion brands to tap into the unsettling and eerie aesthetic.
- **Fashion Publications:** Chance for fashion publications to feature bold and unconventional fashion editorials to captivate audience.

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- [Streetwear Experimental Kids Capsules](https://www.trendhunter.com/trends/ksubi-kids.md)
- [Creativity-Driving Kids Apparel](https://www.trendhunter.com/trends/zara-2.md)
