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# Smartphone Tramp Stamps
The iTat Forever Brands the Backside of Your iPhone

By Michael Hines | Published 2011-11-01 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/the-itat
References: [technabob](http://technabob.com/blog/2011/10/31/itat-iphone-etching/) & [sirtified](http://www.sirtified.com/index.php/cool-tech-gifts-for-him/itat-iphone-tattoo-custom-engraving-etching.html)

Matching tattoos between humans and smartphones were impossible before the invention of the iTat. The iTat is a unique wrap that permanently etches a design onto the back of your [iPhone's](https://www.trendhunter.com/trends/nothing-x-casetify-collection) case. The wraps can be of both preset or [custom designs](https://www.trendhunter.com/trends/ai-tattoo-generator2).

The iTat is perhaps the ultimate iPhone customization. A case or cover can be removed from a phone, but the iTat is forever provided you don't replace the back cover. The iTat is a DIY accessory designed and created by Sirtified. The designs are applied at home which is convenient, but risky if you don't have steady hands. The wraps sell for $15 for a pre-made design and $20 for a custom one. You can check out images of the iTat here and decide for yourself whether or not you want to forever brand your iPhone.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 30% | Activity: 40% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Key Themes Behind This Trend

- **Customization Trends:** The iTat offers a unique way for individuals to customize their smartphones and express their personal style.
- **DIY Tech Accessories:** The iTat taps into the growing trend of do-it-yourself tech accessories, allowing users to create and apply their own designs.
- **Permanent Personalization:** The iTat introduces the concept of permanent personalization, offering an opportunity for businesses to explore new ways to create lasting connections with customers.

### Where This Applies

- **Mobile Phone Accessories:** The iTat presents an innovative opportunity for the mobile phone accessories industry, providing a new product category that caters to unique customization preferences.
- **DIY Craft and Design:** The iTat aligns with the DIY craft and design industry, allowing individuals to unleash their creativity and create custom smartphone designs.
- **Personal Branding:** The iTat appeals to the concept of personal branding, offering an opportunity for professionals in branding and marketing to explore new ways of promoting personal identities.

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