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# Theatrical Television Debuts
Marvel's 'The Inhumans' Will Premier in IMAX Before Its TV Debut

By Joey Haar | Published 2016-11-16 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/the-inhumans
References: [engadget](https://www.engadget.com/2016/11/15/marvel-the-inhumans-imax/) & [marvel](http://marvel.com/news/tv/26993/marvels_the_inhumans_coming_to_imax_abc_in_2017)

One of the clear advantages that movies have over television is the viewing experience itself, and [Marvel's](https://www.trendhunter.com/trends/marvel-superhero-lego-toys) 'The Inhumans' debut is working to close that gap between media.

While the prestige of television that consumers have been lucky enough to view over the past several years has plenty of benefits, the medium loses out to film in at least one category: immersion. TV simply can't compete with movies' gigantic screens and dark theaters. Instead of finding a workaround, Marvel is fighting fire with fire in its debut of 'The Inhumans,' an upcoming superhero TV series.

'The Inhumans' will premiere in [IMAX](https://www.trendhunter.com/trends/envy-x360) theaters exclusively before it runs on networks, giving spectators the chance to view the series in the same way that Marvel fans watch the company's superhero movies.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 65% | Activity: 37% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Theatrical Television:** Bringing the immersive cinema experience to the small screen.
- **IMAX Premieres:** Debuting TV shows in IMAX theaters to enhance the viewing experience.
- **Closing the Gap:** Bringing the quality of television closer to that of movies through innovative premieres.

### Industries Being Reshaped

- **Film and Television:** Exploring new ways to bridge the gap between these two mediums.
- **Entertainment:** Providing a unique and immersive experience to audiences.
- **Superhero Franchises:** Revolutionizing the release strategy for superhero TV series.

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