# Small Business Gift Boxes The Happy Box from Ribett Features a Selection of Goods from Local Shops By Riley von Niessen | Published 2020-04-15 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/the-happy-box References: [dailyhive](https://dailyhive.com/toronto/happy-box-toronto-small-business-delivery?fbclid=IwAR1LBsD-b4XcvFQ1ng02a7veGpJrGS5AMSu1U9191N6cDT0Vzdp6yoFGXcw) & [thehappybox](https://www.thehappybox.ca/) Shopping rewards app Ribitt has decided to launch a delivery service in an effort to support the many small businesses throughout Toronto that are struggling financially during the pandemic. Through Ribett's new delivery service, consumers can choose between [two different gift boxes](https://www.trendhunter.com/trends/fabfitfun-winter-seasonal-box) that will feature a [curation of goods](https://www.trendhunter.com/trends/gourmet-gift-boxes) from [local businesses](https://www.trendhunter.com/trends/love-local), both of which include useful items that consumers can use while social distancing. One version of The Happy Box, dubbed the Comfort & Essentials Box, includes cozy socks, vitamins, and other small comforts, while the other box, called Bored at Home, includes a variety of entertainment options, such as board games and DIY challenges. The boxes are currently available for order online, and support over 200 local shops throughout the city. Image Credit: @ribbit_rewards/Instagram ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 86% | Activity: 79% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) ## Key Themes ### Why This Trend Is Growing - **Support Local Businesses:** Disruptive innovation opportunity: Create a platform that connects consumers with local businesses and offers curated gift boxes to support them financially. - **Delivery Services for Local Businesses:** Disruptive innovation opportunity: Develop a specialized delivery service that focuses on delivering goods from local businesses, helping them reach a wider customer base. - **Curated Gift Boxes:** Disruptive innovation opportunity: Build a subscription-based service that offers personalized gift boxes filled with products from local businesses, providing consumers with unique and locally sourced items. ### Industries Being Reshaped - **E-commerce:** Disruptive innovation opportunity: Create an online marketplace specifically for local businesses to sell their products and reach a wider audience. - **Logistics and Delivery:** Disruptive innovation opportunity: Develop an efficient and sustainable last-mile delivery solution for local businesses, optimizing their delivery processes for increased customer satisfaction. - **Subscription Services:** Disruptive innovation opportunity: Launch a subscription-based service that offers a range of customizable gift boxes featuring products from local businesses, providing a convenient way for consumers to support local economies. ## Related on Trend Hunter - [Social Good Gift Boxes](https://www.trendhunter.com/trends/grace-farms-foods-and-greyston-bakery.md) - [Affordable Gifting Marketplaces](https://www.trendhunter.com/trends/bifties.md) - [Corporate Gift Basket Ranges](https://www.trendhunter.com/trends/canadas-gift-baskets.md) - [Pantry-Favorites Subscription Boxes](https://www.trendhunter.com/trends/the-balanced-company.md) - [Experiential Corporate Gift Boxes](https://www.trendhunter.com/trends/corporate-gift-boxes.md) - [Love-Inspired Gift Boxes](https://www.trendhunter.com/trends/heartbox.md) - [Gifting-Ready Granola Snack Packs](https://www.trendhunter.com/trends/cooper-street-holiday-gift-box.md) - [Customizable Party-Size Snack Boxes](https://www.trendhunter.com/trends/partysize-snack-box.md) - [Holiday-Ready Dog Treat Boxes](https://www.trendhunter.com/trends/dog-treat-box.md)